Marketing Manager
McGough is a respected partner that brings six generations of experience to high-profile, unique, and complex construction projects. We take great pride in our people and their extraordinary expertise in planning, development, construction, and facility management. Employee tenure reflects the commitment and pride we share in our work.
About the Role
The Marketing Manager strategically positions McGough to win new business and strengthen client relationships through pursuit and business development initiatives. This role serves as a key marketing partner to a designated regional office or sector group, providing dedicated support and leadership for all marketing, proposal, and client engagement activities. The Marketing Manager oversees strategic pursuit responses (RFQs/RFPs), manages high-profile proposal efforts, and supports business development initiatives including events, conferences, and prepositioning campaigns.
Responsibilities
- Pursuit Execution
- Lead strategy and development for proposals and presentations in response to RFPs/RFQs
- Facilitate pursuit kickoff meetings, define key messages, and manage deliverables across teams
- Ensure brand consistency, quality, and compliance in all submissions
- Collaborate with business development and technical staff to craft differentiating narratives
- Mentor marketing coordinators in proposal strategy, writing, and production
- Business Development Support
- Serve as the primary marketing contact for the assigned region or sector group
- Partner with business development and leadership to plan and execute strategic initiatives to grow client relationships and market share
- Lead and facilitate regular meetings with members of the assigned region or sector, ensuring efforts align with company and business development strategies
- Develop marketing materials, campaigns, and client engagement tools to support business development goals
- Strategically plan McGough's participation in conferences, tradeshows, and client events
- Support prepositioning efforts, including research, messaging, and collateral development
- Collaboration and Teamwork
- Partner with marketing, communications, and business development peers to align efforts and share best practices
- Work closely with the Communications team on collateral development for business development and pursuit-related needs
- Participate in internal team meetings, training sessions, and Lean improvement initiatives
- Other Duties
- Actively contribute as a member of the Marketing Team by collaborating on shared goals and aligning efforts across departments
- Build and maintain strong, professional relationships with internal colleagues and external stakeholders, including clients, contractors, design partners, and suppliers
- Attend and engage in internal project management and cross-functional company meetings
- Participate in relevant training opportunities for personal and professional growth
- Support and participate in company-sponsored events and initiatives that promote team engagement and culture
- Follow and reinforce standards of work, ensuring consistency and accountability
- Emphasize relationship-building as a core part of the role, both internally and externally
- Perform other duties and responsibilities as assigned
Requirements
- Bachelor’s degree or equivalent experience
- 5+ years of relevant experience in marketing, communications, or business development (preferably in A/E/C or professional services)
- Proven ability to develop strategic messaging and compelling written materials for proposal and client-facing efforts
- Strong proficiency in Adobe InDesign and Adobe Creative Suite
- Proficiency in Microsoft Word, PowerPoint, and Excel
- Excellent organizational, communication, and leadership skills
- Ability to manage multiple priorities in a deadline-driven environment
Preferred Qualifications
- Experience using CRM systems for tracking pursuits, clients, and relationships
- Experience leading pursuit strategy sessions or interview preparation
- Familiarity with industry sectors such as healthcare, higher education, corporate, industrial, or life sciences
Skills
- Ability to mentor, teach, and lead others effectively
- Strong analytical, problem-solving, organization, and time management skills
- Strong collaboration and communication skills
- Thorough and detail-oriented
- Ability to prioritize and multi-task within time constraints
- Self-starter and motivated with minimal supervision
Schedule
Hybrid office attendance. Occasional travel to other offices and/or job site locations.
Physical Requirements
The physical requirements listed here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Sitting for extended periods at a workstation and during meetings or travel
- Ability to lift up to 20 pounds as needed
- Dexterity to write and manipulate a computer keyboard and mouse
- Ability to hear and speak clearly
- Ability to distinguish between colors on graphs and charts
- Occasional visits to construction jobsites, which may expose the employee to dirt, dust, uneven surfaces, outdoor weather conditions, and extreme temperatures
Pay
The base salary range for this position is $100,650 - $139,700, excluding fringe benefits or potential bonuses. The final base salary will be determined by factors including geography, location, skills, education, and experience, with consideration for pay equity among current team members.
Benefits
- Insurance coverage for medical, dental, vision, life, and disability
- Generous retirement plans
- Voluntary benefit plans
- Parental leave
- Substantial paid time off and holiday pay