Marketing Manager

About the role

This role involves leading end-to-end execution of new product launches across the company's digital storefront, developing launch timelines, and ensuring products are launched on time with complete assets.

Responsibilities

• Lead end-to-end execution of new product launches across the company's digital storefront
• Develop launch timelines, readiness checklists, and go-live plans
• Coordinate launch readiness across categories, merchandising, engineering, marketing, and content POCs
• Ensure products are launched on time with complete assets, specs, pricing, and merchandising
• Own Product Finder and guided selling experiences, continuously optimizing recommendation and sort order logic
• Manage governance of product specifications and technical content, ensuring consistency, completeness, and accuracy
• Oversee product comparison experiences, defining and maintaining comparison attributes and product groupings
• Serve as the primary business lead related to launch GTM across eCommerce and marketing divisions
• Develop standardized processes for digital shopping experiences, improving operational efficiencies through automation and scalable workflows
• Analyze customer insights and analytics to identify opportunities and recommend enhancements

Qualifications

• Bachelor's degree in marketing, business, operations, or related fields
• 5+ years' experience in eCommerce digital product operations or digital experience management
• Experience partnering with product, engineering, UX, analytics, and marketing teams
• Strong knowledge of CMS, PIM, product catalog management, search, taxonomy, and digital merchandising platforms
• Proven ability to manage multiple complex initiatives in a fast-paced environment
• Excellent project management, communication, and stakeholder management skills
• Strong analytical and problem-solving capabilities with experience using data to drive decisions
• Fluent in Microsoft Word, Excel, and PowerPoint, as well as JIRA, Confluence, or equivalent project management systems

Skills

• Stakeholder Management
• Process Improvement
• Product Roadmapping

Pay

The typical base pay for this role is $71.50 - $71.50 per hour. Non-exempt positions are eligible for overtime at a rate of 1.5 times the base hourly rate for all hours worked in excess of 40 in a work week, or as required by state or local law.

Benefits

Full-time employees are eligible to select from different benefits packages, which may include medical, dental, and vision benefits, health savings accounts, 10 paid days off, 3 days paid bereavement leave, 401(k) plan participation with employer match, life and disability insurance, commuter benefits, dependent care flexible spending account, accident insurance, critical illness insurance, hospital indemnity insurance, accommodations and reimbursement for work travel, and discretionary performance or recognition bonus.