Marketing Coordinator

Roles & Responsibilities

• Develop and implement annual development/marketing plans and campaigns aligned with organizational goals
• Manage budgets, track performance metrics, and collaborate with CFU teams to support community awareness and engagement
• Produce content for social media, newsletters, websites, and annual reports to increase visibility
• Track marketing KPIs and analyze campaign performance to optimize outreach
• Oversee marketing materials production (newsletters, website and graphic design), maintain brand consistency, and develop program/donor collateral
• Design, implement, and manage frameworks to measure, analyze, and report on CFU’s programmatic effectiveness
• Create persuasive, donor-centric messaging to foster donations and support initiatives
• Identify and coordinate marketing/continuing education presentations
• Provide ongoing support across teams and office as requested

Preferred Experience

• Experience: 3-5 years of experience with marketing and website development
• Strong storytelling ability, excellent copywriting skills, strategic thinking, and project management
• Proficiency in social media management, email marketing tools (Mailchimp), CMS (e.g., Joomla), CRM systems, design software (e.g., Canva, Adobe Creative Suite) and Microsoft Office
• Outstanding interpersonal skills
• Strong skillset/ability to leverage AI tools
• Strong organizational and time management skills with exceptional attention to detail
• Budgeting skills and experience with a high level of comfort with financial reporting
• Ability to interpret complex data, statistical analysis, and research findings
• Ability to forecast process bottlenecks and proactively implement solutions