Marketing Coordinator

Position Summary

The Marketing Coordinator will work directly with the Southern California team and other team members to organize and contribute to a broad range of office and practice-specific business development and marketing activities, while working as an integral part of the global marketing and business development team.

Key Responsibilities

• Work closely with the Marketing and Business Development Manager to develop and implement the marketing and business development initiatives for the Los Angeles office
• Understands the local practices, office initiatives, and representations of key clients
• Prepares business development materials, including drafting pitches, collaborating with attorneys on proposals and drafting, managing and submitting responses to Requests for Proposals (RFPs), and producing other collateral materials
• This includes conducting, requesting and analyzing research, preparing pitches, proposals, presentations and other client-facing documents, utilizing existing content and, when needed, writing new content, and ensuring delivery and/or production requirements are met
• Drafts, edits and distributes marketing materials, internal newsletters, press releases, seminar materials, invitations, client updates, and other client communications, as needed
• Aids in the deployment of programs and events hosted/sponsored by the firm, such as teleconferences, webinars, seminars, and other events, including the development and production of marketing materials and on-site logistics
• Assists in coordinating and executing attorney participation in marketing profile-raising events
• Evaluates sponsorship opportunities based on ROI and strategic criteria and handles preparation of materials and conference book ads
• Maintains office and practice specific content and compile information and draft submissions for directory and ranking authorities such as Chambers USA, Legal 500, IFLR, American Bar Association, Law360, US News/Best Lawyers, etc.
• Creates and maintains records of the firm’s specific practice experience, utilizing the firm’s experience database
• Develops relationships with attorneys to serve as point of contact for day-to-day requests and marketing and business development needs
• Organizes regularly-scheduled practice group conference calls, as well as initiate following-up on specific action items arising from those discussions
• Ensures the flow of information from attorneys to marketing team, including as it relates to attorney biographies, practice area description updates, experience tracking news and activities data, press releases, new team members, etc.
• Collaborates with marketing professionals throughout the firm, including the communications team, marketing research team, RFP team, events team, and creative teams across a number of functions on an as-needed basis
• Works with marketing research team to gather research and analysis on targets, industries, and judges, as needed for business development purposes
• Maintains mailing lists, spreadsheet creation and tracking and other administrative duties as assigned
• Provides back-up services to the marketing department on an as-needed basis
• Aids in and manages a variety of short and long-term projects and day to day requests
• Collaborates with marketing and other business professionals throughout the firm across functions and teams
• Supports attorney onboarding and integration

Qualifications

• A self-starter and team player, able to accept direction, yet work independently
• Excellent prioritization, problem solving and time management skills
• Outstanding interpersonal and communication skills, both written and oral
• Flexibility and adaptability in a fast-paced work environment
• Strong client-first work ethic
• Remain calm in the face of pressure
• Ability to effectively interface with all levels of personnel within the organization and with external clients
• Strong attention to detail

Skills & Competencies

• High level of proficiency using Microsoft Office (Outlook, Word, Excel, and PowerPoint)
• Tech-Savvy problem solver who will have the ability to learn new programs or systems with ease
• Understanding of AI capabilities, limitations, and responsible use in a professional environment
• Familiarity with, or willingness to learn, firm-approved AI tools (e.g., Copilot, ChatGPT, or similar platforms) to support daily workflow and/or improve work quality

Education & Prior Experience

• Bachelor’s degree required
• Two to Four years of relevant experience in a marketing or business development
• Experience at a law firm or other professional services firm is preferred

The Expected Pay Range For This Position Is $33.69 to $37.42 per hour

Actual pay will be adjusted based on experience, location, and other job-related factors permitted by law.

Full time employees may be eligible for a discretionary bonus, health insurance with an optional HSA, short term disability, long term disability, dental insurance, vision care, life insurance, Healthcare and Dependent Care Flexible Spending Accounts, 401K, vacation, sick time, and an employee assistance program.

Additional voluntary programs include: voluntary accident insurance, voluntary life, voluntary disability, voluntary critical illness and cancer insurance and pet insurance.

Pursuant to the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act, we will consider qualified applicants with arrest or conviction records for employment.

GT is an EEO employer with an inclusive workplace committed to merit-based consideration and review without regard to an individual’s race, sex, or other protected characteristics and to the principles of non-discrimination on any protected basis.