Marketing Content Leader

We need to output HTML fragment with sections for headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. We must not repeat job title. Must not include Job ID etc. Remove boilerplate. Must preserve all substantive info. We need to parse the posting. Key content: - Application window close date: "The application window is expected to close on: 10/08/2026". This is metadata; we can put in a short

maybe under a generic heading? The instruction: do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short

or drop it. So we can include a

with that line. - Then description: "Content is a key element...". That's about the role. So we can have

About the role

with paragraphs. - Responsibilities: The bullet list under "What You'll Do". Those are responsibilities. So we can have

Responsibilities

with

• items. - Minimum Requirements: list: "8–10 years in content strategy/content marketing", "A track record of building full-funnel content strategies that drive demand", "Strong hands-on writing and editing across formats, from long-form reports to promotional copy." That's requirements. Could be under Requirements. - Preferred Requirements: list: "5 years of people preferred leader experience." (maybe typo: "5 years of people preferred leader experience." Probably means "5 years of people leadership experience.") "A genuine excitement for AI and a hands-on track record of using AI tools to create better content, faster, plus the ability to upskill a team in AI-powered workflows." "Experience in B2B technology marketing and writing for an enterprise networking buyer." "Excellent stakeholder management and influencing skills, plus strong analytical and presentation skills." "Experience managing workflows and employees, contractors, and agencies in tools such as Asana and Workfront." These could be under Qualifications or Skills. The instruction: Use headings for sections like Qualifications, Skills. We need to decide where to put them. Probably Qualifications for preferred requirements, Skills for specific skills? But we can combine. We also have "Why Cisco?" section: that's about company, not required but could be About the role? Might be considered "About the company". Not required headings; we could include as About the role or maybe as a separate section like "About Cisco". But only include headings if we have real content. Could add

  About Cisco

  but not in allowed list? The allowed list includes About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. So we should stick to those. "Why Cisco?" could be placed under About the role or maybe under a generic paragraph. Probably include in About the role. Then compensation: "Message to applicants applying to work in the U.S. and/or Canada: The starting salary range posted for this position is $196,300.00 to $248,700.00 ...". Also includes full salary ranges for certain locations: New York City Metro Area $196,300.00 - $286,000.00; Non-Metro New York State & Washington State $174,200.00 - $253,900.00. Also details about benefits, PTO, etc. So we have Pay and Benefits sections. We need to include Pay section only if posting actually states them. Yes, salary ranges given. So we create

  Pay

  with paragraphs detailing salary ranges. Benefits: includes medical, dental, vision, 401(k) match, paid parental leave, disability, life insurance, stock units, PTO details, holidays, birthday, etc. So we create

  Benefits

  with list. Schedule: Not explicitly mentioned. There's mention of vacation time, sick time, etc. That's more benefits. No explicit schedule like full-time, part-time, remote. So we should not create Schedule section. We also need to include maybe Qualifications and Skills sections. Minimum Requirements could be Requirements. Preferred Requirements could be Qualifications. Skills could be extracted from preferred requirements like stakeholder management, analytical, presentation, AI upskilling, etc. But we might combine. We must not create sections with filler text. So we need to ensure each section has substantive content. Let's outline:

  Application window expected to close on: 10/08/2026

  About the role

  Content is a key element of how Cisco's enterprise networking campaigns come to life and we're looking for a Senior Manager, Content Strategy to lead the team that creates it. This is a rare chance to build, not just maintain: to reimagine how content gets created in the age of AI, experiment with new formats, and create content buyers genuinely value —the kind that builds trust and drives our most important priorities as a result. You'll own the strategy and execution of demand-generating content across the funnel, from thought leadership reports to conversion and promotional assets. You'll partner with product marketing, sales, campaign strategists and planners, demand channel experts, and regional marketers to turn insights into content that addresses customer needs, stands out in a noisy market, and drives measurable engagement. You'll treat AI as an creative collaborator to move faster, think bigger, and continuously raise the bar, while guiding your team to leverage AI as a co-pilot throughout the content creation process.

  Why Cisco? At Cisco, we’re revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We’ve been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you’ll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are Cisco, and our power starts with you.

  Responsibilities

  • Build and lead a team of makers. Mentor and develop 4–6 writers and editors and manage agency partners, helping each become sharper, more confident, and more AI-fluent.
  • Architect strategy that drives pipeline. Build demand generation content strategies by synthesizing customer and sales feedback, search and gen AI trends, and product messaging to map content directly to top company priorities.
  • Set the pace on AI. Pioneer how AI transforms content at scale, then codify what works into practices the whole team can build on. Serve as the coach and standard-bearer for responsible, high-impact AI use.
  • Set the creative bar. Own content quality across all asset types, flexing between formats and pushing the team to break through.
  • Go deep on marquee work. Write and edit anchor assets, including long-form reports, web pages, video scripts, and more for quality, originality, and strategic alignment.
  • Sharpen promotional content. Edit email, social, and paid media copy for messaging, brand voice, and engagement.
  • Influence across the org. Prioritize content that serves the audience first while balancing business objectives, aligning technical and senior stakeholders.
  • Tell the performance story. Present strategies and results to senior leadership with clarity on what's working, what isn't, and what's next.
  • Measure what matters. Analyze performance and use engagement metrics to refine strategy and drive toward pipeline, managing workflows in tools such as Asana and Workfront.

  Requirements

  • 8–10 years in content strategy/content marketing
  • A track record of building full-funnel content strategies that drive demand
  • Strong hands-on writing and editing across formats, from long-form reports to promotional copy

  Qualifications

  • 5 years of people leadership experience
  • A genuine excitement for AI and a hands-on track record of using AI tools to create better content, faster, plus the ability to upskill a team in AI-powered workflows
  • Experience in B2B technology marketing and writing for an enterprise networking buyer
  • Excellent stakeholder management and influencing skills, plus strong analytical and presentation skills
  • Experience managing workflows and employees, contractors, and agencies in tools such as Asana and Workfront

  Skills

  • Stakeholder management and influencing
  • Analytical and presentation skills
  • AI tool proficiency and team upskilling
  • Content strategy and creation across formats
  • Project management using Asana and Workfront
  But we need to ensure we don't duplicate content. The Skills section could be derived from qualifications but we must not invent. However we can list skills that are explicitly mentioned: stakeholder management, influencing, analytical, presentation, AI excitement, upskilling team, B2B tech marketing, writing for enterprise networking buyer, managing workflows, Asana, Workfront. Those are explicitly mentioned. So we can include them. Now Benefits section: need to capture all benefits described. From text: "U.S. employees are offered benefits, subject to Cisco’s plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time. U.S. employees are eligible for paid time away as described below, subject to Cisco’s policies: 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by CiscoNon-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employeesExempt employees participate in Cisco’s flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the nextAdditional paid time away may be requested to deal with critical or emergency issues for family membersOptional 10 paid days per full calendar year to volunteer For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco’s policies. Employees On Sales Plans Earn Performance-based Incentive Pay On Top Of Their Base Salary, Which Is Split Between Quota And Non-quota Components, Subject To The Applicable Cisco Plan. For Quota-based Incentive Pay, Cisco Typically Pays As Follows .75% of incentive target for each 1% of revenue attainment up to 50% of quota;1.5% of incentive target for each 1% of attainment between 50% and 75%;1% of incentive target for each 1% of attainment between 75% and 100%; andOnce performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation. For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 12