Marketing & Communications Specialist

Key Responsibilities

• Create, execute and measure annual MARCOM plans that support business growth and strategic objectives.
• Led integrated product marketing campaigns to drive awareness, engagement and revenue.
• Use research, analytics and competitive insights to inform market positioning, messaging, and value propositions.
• Develop compelling product content for digital, social, print and internal communication channels.
• Manage creative development with internal teams and external partners, including collateral, videos and advertising assets.
• Build and maintain repeatable processes, workflows and documentation to streamline content delivery.
• Maintain accountability for all campaign timelines, budgets and stakeholder approvals.
• Guide storyboarding, shot lists and production logistics for photo and video shoots.
• Collaborate cross-functionally to ensure alignment and on-time project execution.
• Support planning and execution of internal and external events including internal events and tours, trade shows and conferences.
• Partner with teams and vendors to manage the Lycoming Engines Gear Store, including on-site and pop-up retail experiences.

Qualifications

• 3-5 years of experience developing, executing and measuring strategic MARCOM plans—preferably within highly regulated industries such as aviation, aerospace, defense, finance or healthcare.
• Strong writing, editing and storytelling skills.
• Proven project management experience with cross-functional teams.
• Exceptional attention to detail and ability to thrive in a fast-paced environment.
• High professionalism and strong communication skills across all levels of an organization.
• Ability to manage ambiguity, adjust to changing priorities and solve problems independently.
• Portfolio required (must be original work; AI-generated materials not accepted).
• Proficiency in Microsoft Office and familiarity with third-party content management and MARCOM tools (e.g., Sprout, Hive, SharePoint, Bynder, Gather Content).
• Bachelor’s degree in marketing, communications or related field, or equivalent combination of experience and education.

Travel

Up to 40% travel may be required.

How We Care

At Textron Systems, our talented people make us successful. Our Company is committed to offering employees opportunities to grow and develop. Our benefits and compensation packages are designed to help our talented employees excel and achieve their goals, so they can make a difference every day in and outside of the workplace.

Benefits

• Flexible Work Schedules
• Education Assistance
• Career Development & Training Opportunities
• Wellness Program (including Fitness Reimbursement)
• Medical, Dental, Vision & 401(K) with Company Funding
• Paid Parental Leave

EEO Statement

Textron is committed to providing Equal Opportunity in Employment, to all applicants and employees regardless of race, color, religion, age, national origin, military status, veteran status, disability, sex (including pregnancy and sexual orientation), genetic information or any other characteristic protected by law.