Marketing Communications Manager

About the role

The Integrated Marketing Communications Manager will support the pharmaceutical segment of Phillips Medisize, a CDMO, by developing and executing marketing communication plans and strategies.

Responsibilities

• Act as the liaison between the pharma segment marketing team and the broader IMC team and corporate marketing team
• Develop and execute integrated marketing communication plans and strategies
• Plan and manage the development of marketing materials and assets for various channels
• Determine appropriate measurement plans and KPIs for campaigns and channels
• Utilize marketing technology platforms to help define customer segments and develop email campaigns
• Cultivate and write meaningful content that resonates with target customers, builds preference for the brand, and empowers the sales team
• Manage external vendor relationships when necessary
• Be a brand steward, ensuring adherence to corporate brand guidelines in all project executions

Requirements

• Bachelor’s degree in marketing, communications or related field with 5-7 years of product marketing and/or marketing communications experience
• Master’s degree in marketing, business or related field with 3-5 years of product marketing and/or marketing communications experience
• 3+ years of marketing experience within healthcare, med device, pharmaceutical, or CDMO
• Experience developing and managing marketing communication plans and strategies
• Experience working within the medical / pharmaceutical / pharma drug delivery and manufacturing industry
• Experience collaborating with a team that develops multichannel campaigns targeting and influencing customers
• Experience in trade show strategy and messaging development
• Experience creating B2B content for marketing technical services
• Experience collaborating with and managing vendor partners
• Proven experience in using marketing technology platforms such as Salesforce and Marketo; as well as website content management systems (CMS) such as WordPress and Adobe Experience Manager (AEM)

Qualifications

• Bachelor’s degree in marketing, communications or related field
• Master’s degree in marketing, business or related field

Skills

• Strong written and verbal communication skills
• Ability to work independently and as part of a team
• Proficiency in marketing technology platforms (Salesforce, Marketo)
• Experience with website content management systems (CMS) such as WordPress and Adobe Experience Manager (AEM)

Benefits

• Medical, dental, vision insurance
• Flexible spending and health savings accounts
• Life insurance
• Disability insurance
• Roth and traditional 401(k) plans
• Paid vacation/time off
• Education assistance
• Infertility assistance
• Paid parental leave
• Adoption assistance

Pay

$110k-$140k per year

Schedule

Remote-eligible, with a preference for a hybrid work setting at our Hudson, WI headquarters