Marketing & Communications Coordinator

Position Summary

Under moderate supervision, provides coordinating services in support of marketing, communications, reporting, and event activities for Research Development within Research & Innovation. Responsible for executing communications initiatives, coordinating digital and print materials, tracking engagement metrics, supporting professional development and signature recognition events, and maintaining systems that enhance the visibility and measurable impact of UTEP’s research enterprise.

Statement of Duties and Responsibilities

• Communications and Digital Engagement
  • Captures and distributes weekly bulletins, funding announcements, newsletters, and promotional communications.
  • Aids in drafting, editing, formatting, and layout of digital and print materials, including quarterly publications, reports, guides, and event materials, ensuring alignment with university branding standards.
  • Coordinates website updates and manages digital content in collaboration with campus partners.
  • Schedules, posts, and monitors social media content across approved platforms in alignment with divisional messaging.
  • Maintains editorial and content calendars to ensure timely, consistent delivery of communications.
• Marketing Systems and Analytics
  • Tracks and maintains communications and engagement data, including email performance, website analytics, social media metrics, and event participation.
  • Maintains contact management systems, including data entry, segmentation, quality control, and reporting.
  • Assists with registration setup, tracking, and reporting for programs and events.
  • Prepares routine management and productivity reports related to communications, marketing, and event activities.
  • Aids in data collection and documentation to support the evaluation of communications effectiveness and event outcomes.
• Event and Program Support
  • Captures logistical support for Research & Innovation events, including faculty and staff professional development programs and signature recognition events.
  • Aids in the coordination of events recognizing faculty achievements, including honorific distinctions, major grant awards, and research milestones.
  • Prepares event collateral (e.g., invitations, registration forms, flyers).
  • Supports vendor coordination, purchase requisitions, payment requests, and tracking of related expenditures.
  • Monitors assigned budgets and maintains expense documentation.
  • Aids in post-event documentation and summary reporting.
• Administrative and Operational Support
  • Supports staff in Research Development to support marketing and communications objectives.
  • Manages divisional one-pagers development, publication, and distribution.
  • Coordinates the implementation of techniques for evaluating communications effectiveness.
  • Maintains organized records of communications materials, event documentation, and reports.
  • Identifies areas for operational improvement and provides recommendations to the supervisor.

Qualifications

• Education: Bachelor’s Degree in Marketing, Communications, Journalism, English, Public Relations, or related field; or equivalent combination of education and experience
• Experience: Four (4) years of related experience in marketing, communications, public relations, digital content management, event coordination, or related field.

Additional Information

• Note: To the extent that this position involves research, work, or access to critical infrastructure as referenced in Executive Order GA-48, being hired for and continuing to be employed in this position requires the ability to maintain the security or integrity of the infrastructure.
• The primary accountabilities are intended to describe the general content of and requirements of this position and are not intended to be an exhaustive statement of duties. Incumbents may perform all or some of the primary accountabilities listed. Specific tasks or responsibilities will be documented in the incumbents’ performance objectives as outlined by the incumbents’ immediate supervisor or manager.
• This position is security-sensitive and subject to Texas Education Code §51.215, which authorizes the employer to obtain criminal history record information. A valid driver’s license issued by the State where the applicant resides and insurability as defined in UTS 157 may be required to perform the position's essential functions.
• The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• While performing the duties of this job, the employee is regularly required to sit; use hands to feel; and reach with hands and arms. The employee is occasionally required to stand; walk; and talk or hear. The employee must regularly be able to lift and move up to 50 lbs.
• The noise level for this work environment is usually moderate.
• In keeping with its access, excellence, and impact mission, The University of Texas at El Paso is committed to a learning and working environment that honors the talents, respects the differences, and nurtures the growth and development of all. We seek to attract faculty and staff who share our commitment.
• The University of Texas at El Paso is an Equal Opportunity Employer. The University does not discriminate on the basis of race, color, national origin, sex, religion, age, disability, genetic information, veteran status, sexual orientation, or gender identity in employment or the provision of services in accordance with state and federal law. Discrimination on the basis of sex includes an employee’s or prospective employee’s right to be free from sexual harassment under Title IX of the Higher Education Amendments of 1972.  Inquiries—including the filing of a Formal Complaint or reporting an incident—about the application of Title IX may be referred to the Title IX Coordinator, who can be reached by phone at (915) 747-8358, by email at titleix@utep.edu, or by mail at 500 W. University Ave., El Paso, TX,  Kelly Hall, Room 223C.
• For accommodation information for employees and applicants with disabilities, please contact UTEP's Equal Opportunity Office at eoaa@utep.edu.