Marketing & Communications Coordinator

About the Role

The Marketing & Communications Coordinator serves as the primary liaison between Innovative Ag Services (IAS) and the Company's external marketing partner. This position coordinates internal and external communications, supports social media and website initiatives, gathers content across business units, and ensures a consistent and professional brand presence. The Communications Coordinator is part of the HR team but collaborates with leaders across all departments to identify communication opportunities, execute marketing requests, support employee and customer communications, and assist with community engagement. While marketing strategy, advertising, website development, and digital campaigns are managed by the external partner, this role ensures successful execution, alignment, and communication of company initiatives. The role leverages modern technology and AI-enabled tools to improve efficiency, support content development, and enhance communications.

Responsibilities

• Communications & Content Coordination
  • Coordinate internal and external communications across the organization.
  • Assist with the development and distribution of employee communications, announcements, newsletters, and promotional materials.
  • Gather information, stories, photos, and content from departments and locations.
  • Ensure messaging aligns with IAS branding and communication standards.
  • Support leadership communications and company-wide initiatives.
• Agency Liaison
  • Serve as the primary point of contact between IAS and the external marketing partner.
  • Coordinate project requests, content submissions, approvals, and timelines.
  • Facilitate communication between the agency and internal stakeholders.
  • Track project progress and ensure deliverables are completed on schedule.
  • Review marketing reports and coordinate follow-up activities.
• Website & Digital Content Support
  • Coordinate website content updates and communicate needs to the marketing partner.
  • Support blog development and content management efforts.
  • Assist with gathering information for digital marketing campaigns.
  • Help maintain current and accurate online content.
• Social Media Support
  • Coordinate content for company social media channels.
  • Gather photos, videos, employee highlights, customer success stories, and community involvement content.
  • Assist with social media content calendars and campaign support.
  • Monitor social channels and identify opportunities for engagement and promotion.
• Event & Community Engagement Support
  • Assist with company events, sponsorships, trade shows, career fairs, and community outreach initiatives.
  • Coordinate promotion of community involvement activities.
  • Support event communications, photography, and content development.
• Brand Support
  • Help maintain consistency in company branding and messaging.
  • Coordinate marketing materials and communication assets.
  • Assist with podcast, video, and promotional project coordination.
  • Identify opportunities to improve communication effectiveness and employee engagement.

Qualifications

• Education & Experience
  • Associate's or Bachelor's degree in Communications, Marketing, Public Relations, Journalism, Business, or related field preferred.
  • Two or more years of experience in communications, marketing coordination, public relations, administrative support, or a related field preferred.
  • Experience coordinating projects involving multiple stakeholders preferred.
• Skills & Abilities
  • Excellent written and verbal communication skills.
  • Strong organizational and project management abilities.
  • Ability to manage multiple projects, priorities, and deadlines simultaneously.
  • Strong attention to detail and commitment to quality.
  • Experience with Microsoft Office applications.
  • Familiarity with social media platforms and digital communication tools.
  • Ability to build relationships and collaborate across departments.
  • Professional judgment and discretion when handling company communications.
  • Strong customer-service mindset and ability to represent IAS professionally.

Work Environment

• Regular use of a computer, telephone, and standard office equipment.
• Occasional travel to company locations, community events, and industry functions.
• Ability to occasionally work outside normal business hours to support events and communications activities.
• Requires static strength to lift, push, pull, or carry objects up to 50 pounds.
• Flexibility to bend, stretch, twist, or reach with your body, arms, and/or legs.
• Some tasks involve repetitive motion.
• Agricultural environment with exposure to seasonal weather, outdoor conditions, and agricultural products.