Marketer for Senior Living
Homestead Healthcare · Fort Wayne, IN · 1 mo ago
MarketingFull-time
About the role
We are seeking a strong leader to join our team at Smith Farms Senior Living Community. This position is ideal for someone passionate about making a difference in the lives of seniors and eager to work within a supportive and collaborative environment.
Responsibilities
- Create and drive a positive sales culture within the community
- Work closely with all levels of the organization to enhance the community’s brand, image, and reputation
- Identify and implement new strategies to increase visits to the community
- Build relationships with hospitals, Skilled Nursing Facilities, and specialty physician offices to drive business growth
- Manage customer relationship management (CRM) system and self-schedule appointments
- Develop a business development plan and maintain referral relationships
- Understand the competitive landscape and highlight the unique offerings of our community
- Achieve and exceed census goals through effective lead generation and tour scheduling
Requirements
- 2 years of experience in creating and driving a sales culture in the senior living industry
- 2 years of experience in the senior healthcare field (preferred)
- 2 years of experience in sales
- Driver’s License (Required)
- 75% travel (Required) - local travel to networking events, referral sources, and assessments
- Flexible hours (Not the traditional 9-5 structure) - onsite tours and meetings, and local, on-the-road, out-of-office travel
Qualifications
- Exceptional communication skills
- Self-starting, goal-oriented, and able to build and maintain relationships
- Knowledge of the senior living industry and its various service levels (Independent Living, Assisted Living, Memory Care, Long Term Care, Rehabilitation)
Skills
- Knowledge of the senior living industry and its various service levels (Independent Living, Assisted Living, Memory Care, Long Term Care, Rehabilitation)
- Exceptional communication skills
- Ability to identify and implement new strategies to increase visits to the community
- Strong relationship-building skills
- Understanding of the competitive landscape and the unique offerings of our community
Benefits
- Medical, dental, and vision insurance
- Paid time off