Managing Director, Marketing & Communications

About the role

The Managing Director of Marketing & Communications (MarCom) is a strategic leader who oversees and supports the implementation of City Year’s branding strategy in Los Angeles. They lead the development and implementation of a strategic and diversified Marketing & Communications plan that meets current goals and anticipates future needs and growth objectives.

Responsibilities

• Lead the development and implementation of a strategic and diversified Marketing & Communications plan that meets current goals and anticipates future needs and growth objectives.
• Leverage and amplify the national organizational Marketing, Communications, and Creative teams' content, strategy, and materials to advance the Los Angeles and organizational impact.
• Create the strategy, messaging, and design of all fundraising communications, including event invitations, sponsorship decks, event programs, donor-facing videos, and stage remarks.
• Analyze ongoing program data to support storytelling of the impact of our work throughout the year.
• Leverage LA assets that strengthen the brand.
• Deepen City Year Los Angeles’ presence and reputation in communities where we serve.
• Manage the Sr. Marketing & Communications Manager, building and maintaining a relationship by creating an environment of open and honest two-way communication.
• Support content development for City Year Los Angeles’ Instagram, Facebook and Twitter accounts, blog, E-newsletter, eBlasts, and publication of all other electronic communications.
• Secure high-impact coverage that elevates CYLA programs and advocacy efforts while reinforcing brand leadership.
• Manage relationships with media outlets, journalists, and external PR partners.
• Oversee the creation of all communications collateral, including multi-media, videos, website, media materials, and other items as needed.
• Support development and core messaging for all major fundraising initiatives, including the annual Spring Break Gala.
• Train and develop corps members to effectively share their story through leadership roles such as Communication Corps, Yellow Jacket Society Ambassadors, and CE Ambassadors.
• Collaborate with the Managing Director of People & Operations support effective internal communications processes across the site.

Qualifications

• Strategic Thinking: Collaborates cross-functionally to develop and translate strategies into action plans that build the capacity of the site/department.
• Focuses the organization/department and resources on efforts that add significant strategic value.
• Communication: Ability to communicate to diverse audiences using compelling storytelling; clearly articulates information and ideas. Inspires and connects with diverse audiences through both written and verbal communication. Listens carefully and responds thoughtfully to feedback.
• Collaboration: Creates and sustains mutually beneficial, long-term and transformational partnerships for City Year with communities and organizations. Strategically and consistently cultivates new and existing partnerships with stakeholders with aligned and different interests.
• Decision Making: Drives organizational decision-making processes to produce timely decisions that include the right people, data, and context. Anticipates impact of decisions/ actions on multiple stakeholders across the organization and outside of organization. Plans for how decisions will be communicated and executed to build alignment and investment.
• Learning: City Year has a unique service model and organizational culture. Successful applicants will have strong experience and a proven track record of success in the above areas, but must also be willing and eager to continue to learn.

Skills

• Strategic Thinking
• Communication
• Collaboration
• Decision Making
• Learning

Benefits

Full-time employees will be eligible for all benefits including vacation, sick days and organization holidays. You may participate in all benefit programs that City Year establishes and makes available to eligible employees, under (and subject to all provisions of) the plan documents that govern those programs. Currently, City Year offers medical, dental, vision, life, accidental death and dismemberment and disability coverage, Flexible Spending Accounts (FSA), and other benefits including 401(k) plan(s) pursuant to the terms and conditions of company policy and the 401(k) plan document.

Pay

$115,000.00 - $120,000.00 Annually Commensurate with Experience and Location

Schedule

Temporarily Hybrid On-Site/Remote