Manager/Senior Manager, Digital Marketing

Responsibilities

• Lead omnichannel efforts by owning and managing the integrated digital plan, aligning channel tactics to brand strategy and ongoing clinical milestones.
• Develop and execute digital and media strategies across channels, including websites, email, SEO, organic social platforms and all paid media channels.
• Maintain and reinforce measurement framework in partnership with analytics, defining KPIs, tagging plans, dashboards, and optimization processes to drive continuous impact and outcomes.
• Lead agency and vendor management across media, web development, CRM operations, and creative partners, ensuring clear scopes of work, disciplined workflows, budget stewardship, and high-quality output.
• Ensure all digital touchpoints reflect scientific accuracy, brand integrity, privacy policies and are optimized for target audiences.
• Evaluate, explore, and lead ongoing test/pilot opportunities for digital innovation to drive business impact and outcomes.
• Advise brand marketing leads on translating complex scientific and clinical content into engaging and accessible digital formats.
• Build scalable omnichannel processes, templates, and best practices that can serve as a repeatable model for future BridgeBio product launches.

Requirements

• 6+ years of relevant experience with a strong focus on paid media channels.
• Successful product launch experience is required.
• Experience in biotech or pharmaceutical sectors with rare disease experience is strongly preferred.
• Experience managing content and channel strategy, website optimization and SEO programs in regulated environments.
• Familiarity with common pharma/biotech stacks and workflows (e.g., CRM, marketing automation, CMS, Veeva ecosystem), and can partner effectively with analytics/ops teams.
• Familiarity with MLR process, healthcare compliance, privacy (e.g., HIPAA), and digital accessibility best practices.
• Strong project management and cross-functional stakeholder collaboration capabilities.
• Proven self-starter with the ability to define objectives and pivot when priorities change.

Qualifications

• Education: Bachelor's degree in Marketing, Communications, Business Administration, or related field.
• Professional certifications in digital marketing or media planning are a plus.

Skills

• Strategic thinking and problem-solving skills.
• Excellent communication and interpersonal skills.
• Ability to manage multiple projects simultaneously.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, HubSpot, Adobe Creative Suite).
• Knowledge of regulatory requirements and compliance standards.

Benefits

BridgeBio offers a market-competitive total rewards package, including base pay, an annual performance bonus, company equity, and generous health benefits. The final salary offered to a successful candidate will depend on several factors that may include but are not limited to the type and length of experience within the job, type, and length of experience within the industry, educational background, location of residence and performance during the interview process.

As a global company, our comprehensive benefits may vary based on location. We have high expectations for our team members. We make sure those working hard for patients are rewarded and cared for in return.

For Full-Time U.S Based Roles:

• Financial & Rewards: Market-leading compensation, 401(k) with employer match, Employee Stock Purchase Program (ESPP), Pre-tax commuter benefits (transit and parking), Referral bonus for hired candidates, Subsidized lunch and parking on in-office days.
• Health & Well-Being: 100% employer-paid medical, dental, and vision premiums for you and your dependents, Health Savings Account (HSA) with annual employer contributions, plus Flexible Spending Accounts (FSA), Fertility & family-forming benefits, Expanded mental health support (therapy and coaching resources), Hybrid work model with flexibility, Flexible, “take-what-you-need” paid time off and company-paid holidays, Comprehensive paid medical and parental leave to care for yourself and your family.
• Skill Development & Career Paths: People are part of our growth and success story - from discovery to active drug trials and FDA pipelines, there are endless opportunities for skill development and internal mobility. We provide career pathing through regular feedback, continuous education and professional development programs via LinkedIn Learning, LifeLabs, & BetterUp Coaching. We celebrate strong performance with financial rewards, peer-to-peer recognition, and growth opportunities.