Manager, Retention & Lifecycle Marketing
About the role
Meds.com is a rapidly growing consumer technology firm operating a suite of healthcare businesses, including our flagship brands BlueChew & MOD. Our mission is to better patients' lives through innovative healthcare solutions. With a team of over 500 professionals across various specialties, we've built scalable pharmacy, telemedicine, and e-commerce platforms using cutting-edge technology. As we continue our accelerated growth trajectory, we're launching new products to expand our patient base and accelerate growth.
We're building one of the fastest-growing direct-to-consumer healthcare brands in the country, and we're looking for a Manager, Retention & Lifecycle Marketing to own one of the most important growth levers in the business: customer retention. Our customers don't stop interacting with us after their first purchase. Every message, every renewal, every product recommendation, and every touchpoint is an opportunity to build trust, increase lifetime value, and create an exceptional customer experience. You'll own the strategy and execution behind the customer journey from first purchase through long-term loyalty, combining customer insights, compelling creative, experimentation, personalization, and automation to deliver the right message to the right customer at the right time.
Responsibilities
- Own the end-to-end customer lifecycle strategy from first purchase through long-term loyalty
- Design and execute retention programs that increase customer lifetime value
- Leverage customer insights, experimentation, personalization, and automation to optimize messaging
- Deliver the right message to the right customer at the right time across all touchpoints
- Build best-in-class lifecycle programs that strengthen customer relationships while driving measurable business growth
Collaboration
This is a high cross-functional role that sits within the Creative Strategy team. You'll partner closely with:
- Growth Marketing
- Creative
- Product
- Customer Experience
- Analytics
- Engineering
Location
Full-time in our Austin, TX or Chicago, IL offices. We're looking for someone who truly values and enjoys working in the office, not just tolerates it.