Manager, Product Marketing
Core Responsibilities
Translate dense technical documentation into high-conversion marketing copy, narrative frameworks, and presentation decks by extracting complex value propositions from engineering, sales, and business unit leadership.
Launch one-to-one ABM and multi-channel campaigns across our capabilities, services, and product offerings, prioritizing cloud and AI infrastructure, communications, and power markets.
Deploy and optimize paid digital media, owned content programs, and targeted marketing initiatives to drive lead generation, customer acquisition, and corporate thought leadership.
Collaborate with creative teams to translate technical narratives into value-driven visual assets, website content, and presentation themes for major industry events and trade shows.
Manage the production and delivery of marketing deliverables that communicate advanced design and manufacturing capabilities.
Conduct competitive analysis of marketing collateral and industry positioning to maintain a distinct marketplace advantage.
Partner with the VP of Marketing to establish corporate positioning and refine strategic narratives across the organization.
Provide objective feedback on core value propositions and challenge strategic assumptions to elevate marketing initiatives.
Must-Have Requirements
- Minimum 8+ years of product marketing experience within the technology sector or an adjacent hardware industry.
- Excellent writing and communication skills, with a proven history of bridging the gap between technical documentation and high-conversion marketing copy.
- Direct experience overseeing multi-channel marketing campaigns, ABM programs, corporate events, content, and digital media execution across paid and owned channels.
- Proven history of managing complete marketing campaigns from initial ideation through final execution.
- Strong operational discipline to execute deliverables efficiently while interfacing confidently with sales executives and senior engineering leaders.
- Experience working within complex, multi-divisional, and multi-geography organizations.
Bonus Qualifications
- Prior product marketing and content creation experience within the Electronic Manufacturing Services (EMS) industry.
- Functional knowledge of the cloud and AI data center infrastructure market, including rack-level integration, power density, and thermal management solutions.
Pay
Salary Range (annual): $115,000.00 - $162,000.00
Actual base pay within this range (determined at the offer stage) will be based on a candidate's years of relevant work experience, education, certifications, and skills.