Manager - Branding & Creative

About the role

The Manager – Branding & Creative leads the Firm’s Branding & Creative group and is responsible for the quality, consistency and effective delivery of creative work across the Firm. The role provides creative direction and brand stewardship, leads and develops a team of creative professionals, and ensures the Firm’s visual identity is applied thoughtfully and consistently across print, digital, presentation, multimedia and experiential materials. The position serves as an adviser and brand ambassador to lawyers and business services professionals throughout the Firm, helping internal clients identify effective creative solutions to support their objectives. The Manager is also a working creative professional who will lead high-impact projects while providing broader direction, review and quality control across the group.

Responsibilities

• Lead and manage the Branding & Creative team, including senior, mid-level and junior creative professionals, as well as contingent and external creative resources.
• Provide regular creative direction, coaching, feedback and professional development to team members, fostering a collaborative culture that emphasizes creativity, accountability, knowledge sharing, high quality standards and continuous improvement.
• Lead and execute high-impact creative projects, including: firmwide campaigns and communications; major publication- and event-related visual identities; digital and multimedia initiatives; and special branding and visual identity projects.
• Serve as a trusted adviser to internal clients, helping to clarify objectives, evaluate creative approaches and recommend solutions to support business and communications needs.
• Build strong working relationships with colleagues across Business Development, Communications, Events and Recruiting, as well as with lawyers, senior business services professionals and other stakeholders throughout the Firm.
• Steward and evolve the Firm’s visual brand in coordination with Firm leaders, ensuring the brand remains distinctive, relevant and appropriate for the Firm and its audiences.
• Oversee the development, maintenance and appropriate use of Firm brand assets and systems, including: brand guidelines and visual standards; PowerPoint and Word templates; photography and image libraries; digital asset management resources; social media and digital templates; event identities and materials; presentation systems; and other branded collateral and platforms.
• Take a proactive role in project assignment, prioritization and workload management across the team, balancing deadlines, complexity, skill sets and available resources.