Learning Experience Designer

About the role

The Learning Experience Design & AI Lead is responsible for designing and delivering innovative, learner-centered experiences that drive measurable business outcomes, leveraging advanced Learning Experience Design (LxD) methodologies, AI-powered solutions, and data-driven insights. Operating at a strategic level, the role aligns learning initiatives with workforce transformation and future skill needs, while serving as an internal consultant to modernize learning practices, build organizational capability, and continuously optimize learning effectiveness through analytics and experimentation.

Auto Club Enterprises is the largest club within the national AAA federation. We have nearly 17,000 employees in 24 states helping more than 18 million members. The strength of our organization is our employees. Bringing together and supporting different cultures, backgrounds, personalities, and strengths creates a team capable of delivering legendary, lifetime service to our members. When we embrace our diversity – we win. With our national brand recognition, long-standing reputation since 1900, and constantly growing membership, we are seeking career-minded, service-driven professionals to join our team.

Responsibilities

• Design immersive, AI-enabled, learner-centered experiences that drive measurable business outcomes.
• Create adaptive learning journeys that extend beyond courses and include performance support, AI coaching, copilots/agents, virtual facilitators, simulations, practice environments, social learning, and learning in the flow of work.
• Apply learning science, behavioral design, and human-centered design principles to maximize engagement and retention.
• Serve as an internal consultant, innovation leader, and drive adoption of modern learning design practices across the learning organization and coach instructional designers on modern learning design methodologies and AI-enabled development practices.
• Lead workshops, design reviews, and learning labs to build team capability.
• Identify opportunities where AI-powered approaches accelerate content creation, curation, personalization, assessment design, and learner support.
• Measurement and Optimization: Define success metrics and continuously improve experiences through performance data, learner feedback, analytics, experimentation, and data-driven insights to enhance engagement and business impact.
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