LA/MS Area Marketing Manager
About the role
We'll count on you to retain, develop and supervise proposal and marketing employees, as assigned. Ensure the go/no-go decision process is applied in accordance with HDR's Matrix of Authority. Lead pursuit teams in creating and implementing effective win strategies (capture planning). Facilitate pursuit teams to develop persuasive proposal and interview materials. Develop and manage proposal schedules and confirm compliance. Engage the appropriate marketing services resources in pursuit teams. Lead quality reviews of proposal and interview materials. Coach interview teams to be effective at delivering key messages during interview presentations. Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness. Recognize and celebrate pursuit successes and milestones. Manage workload demands of proposal managers and marketing coordinators. Identify candidates to fill management, technical, business development and marketing positions. Train and mentor employees on business development and marketing best practices. Manage client relationship management and financial systems to inform reporting metrics and dashboards. Support the development of annual and long-term strategic plans within established company direction and goals, including creating growth initiatives and prioritizing strategic investments.
Responsibilities
- Retain, develop and supervise proposal and marketing employees, as assigned
- Ensure the go/no-go decision process is applied in accordance with HDR's Matrix of Authority
- Lead pursuit teams in creating and implementing effective win strategies (capture planning)
- Facilitate pursuit teams to develop persuasive proposal and interview materials
- Develop and manage proposal schedules and confirm compliance
- Engage the appropriate marketing services resources in pursuit teams
- Lead quality reviews of proposal and interview materials
- Coach interview teams to be effective at delivering key messages during interview presentations
- Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness
- Recognize and celebrate pursuit successes and milestones
- Manage workload demands of proposal managers and marketing coordinators
- Identify candidates to fill management, technical, business development and marketing positions
- Train and mentor employees on business development and marketing best practices
- Manage client relationship management and financial systems to inform reporting metrics and dashboards
- Support the development of annual and long-term strategic plans within established company direction and goals, including creating growth initiatives and prioritizing strategic investments
Requirements
- A minimum of 8 years relevant industry experience
- Demonstrated "self-starter" with a history of completing projects with limited oversight
- Demonstrated ability to motivate and inspire others
- Experience in sales and developing effective win strategies
- Excellent written and verbal communication skills
- Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint
- Proficient in Adobe Creative Cloud applications, including InDesign
- Ability and desire to travel and engage with others in-person
- Demonstrated experience in winning high-value contracts in the A/E/C industry
- Demonstrated experience in writing compelling content based on information from technical staff
Qualifications
- Bachelor's degree in a related field
- Deep knowledge of the A/E/C industry's standard approach to procurement of professional services
Skills
Preferred qualifications include:
- Deep knowledge of the A/E/C industry's standard approach to procurement of professional services
Benefits
At HDR, we believe in the power of diversity and inclusion. We are an Affirmative Action and Equal Opportunity Employer. We consider all qualified applicants, regardless of criminal histories, arrest and conviction records.