LA/MS Area Marketing Manager

About the role

We'll count on you to retain, develop and supervise proposal and marketing employees, as assigned. Lead pursuit teams in creating and implementing effective win strategies (capture planning). Facilitate pursuit teams to develop persuasive proposal and interview materials. Develop and manage proposal schedules and confirm compliance. Engage the appropriate marketing services resources in pursuit teams. Coach interview teams to be effective at delivering key messages during interview presentations. Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness. Recognize and celebrate pursuit successes and milestones. Manage workload demands of proposal managers and marketing coordinators. Identify candidates to fill management, technical, business development and marketing positions. Train and mentor employees on business development and marketing best practices. Manage client relationship management and financial systems to inform reporting metrics and dashboards. Support the development of annual and long-term strategic plans within established company direction and goals, including creating growth initiatives and prioritizing strategic investments. Implement key growth initiatives and investments as defined in annual and long-term strategic plans. Develop and implement client plans, including long-term strategies to capture market share, as assigned. Create marketing collateral to support business development efforts. Develop business relationships with teaming partners. Direct content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders. Develop and publish engaging digital content that reflects HDR's brand and elevates our thought leadership. Plan and fulfill conference sponsorship benefits, as needed. Actively participate in professional associations to elevate HDR's brand in target markets. Develop engaging internal communications content (announcements, presentations, videos, webinars). Arrange for professional photography on projects. Coordinate large, internal meetings (in-person and virtual).

Responsibilities

• Retain, develop and supervise proposal and marketing employees, as assigned
• Ensure the go/no-go decision process is applied in accordance with HDR's Matrix of Authority
• Lead pursuit teams in creating and implementing effective win strategies (capture planning)
• Facilitate pursuit teams to develop persuasive proposal and interview materials
• Develop and manage proposal schedules and confirm compliance
• Engage the appropriate marketing services resources in pursuit teams
• Coach interview teams to be effective at delivering key messages during interview presentations
• Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness
• Recognize and celebrate pursuit successes and milestones
• Manage workload demands of proposal managers and marketing coordinators
• Identify candidates to fill management, technical, business development and marketing positions
• Train and mentor employees on business development and marketing best practices
• Manage client relationship management and financial systems to inform reporting metrics and dashboards
• Support the development of annual and long-term strategic plans within established company direction and goals, including creating growth initiatives and prioritizing strategic investments
• Implement key growth initiatives and investments as defined in annual and long-term strategic plans
• Develop and implement client plans, including long-term strategies to capture market share, as assigned
• Create marketing collateral to support business development efforts
• Develop business relationships with teaming partners
• Direct content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders
• Develop and publish engaging digital content that reflects HDR's brand and elevates our thought leadership
• Plan and fulfill conference sponsorship benefits, as needed
• Actively participate in professional associations to elevate HDR's brand in target markets
• Develop engaging internal communications content (announcements, presentations, videos, webinars)
• Arrange for professional photography on projects
• Cook up large, internal meetings (in-person and virtual)

Requirements

• A minimum of 8 years relevant industry experience
• Demonstrated "self-starter" with a history of completing projects with limited oversight
• Demonstrated ability to motivate and inspire others
• Experience in sales and developing effective win strategies
• Excellent written and verbal communication skills
• Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint
• Proficient in Adobe Creative Cloud applications, including InDesign
• Ability and desire to travel and engage with others in-person
• Demonstrated experience in winning high-value contracts in the A/E/C industry
• Demonstrated experience in writing compelling content based on information from technical staff

Qualifications

• Bachelor's degree in a related field

Skills

• Deep knowledge of the A/E/C industry's standard approach to procurement of professional services

Benefits

Our diverse service lines, including Water, Architecture, Building Engineering Services, Field Services, Power, Waste, Industrial, and Transportation reflect our commitment to shaping resilient, sustainable, and forward-thinking communities around the world. Across these disciplines, our teams design and deliver solutions that safeguard public health, enhance quality of life, power innovation, and drive responsible growth.

Pay

Commensurate with experience

Schedule

Full-time

Company

HDR is our company. Together, we build on each other's life experiences and perspectives to make great things possible every day. This shapes our collaborative culture, encourages organizational trust and connects us closer to the clients and communities we serve. Our eight Employee Network Groups (Asian Pacific, Black, Hispanic/Latino(a), LGBTQ+, People with Disabilities, Veterans, Women, Young Professionals) help create a sense of belonging and foster a supportive environment where everyone is empowered to engage and contribute. Each group has an executive sponsor and is open to all employees.

Primary Location

United States-Louisiana-Lafayette

Other Locations

• United States-Louisiana-Baton Rouge
• United States-Louisiana-Metairie
• United States-Mississippi-Jackson area

Industry

Administrative

Business Class

Marketing and Admin

Job Posting Date

Apr 17, 2026

Employer

HDR is committed to the principles of employment equity. We are an Affirmative Action and Equal Opportunity Employer.