Jobs · Business Development · North Carolina

Key Account Manager

Townsquare Ignite · Charlotte, NC · 3 wk ago
Business DevelopmentFull-time

The Key Account Manager (KAM) serves as the primary point of contact for Townsquare Ignite’s most valuable accounts. KAMs focus on fewer accounts with significantly larger billing, delivering a high-touch, white-glove client experience. This role is highly client-facing — you will join client calls, present performance reports, and serve as a trusted advisor to drive strategy, optimizations, and opportunities for expansion.

Responsibilities

  • Serve as the primary strategic partner for high-value accounts, fostering long-term relationships.

  • Confidently join and lead client calls to present campaign results, performance insights, and recommendations.

  • Advise clients on opportunities for campaign optimizations, cross-channel expansion, and increased ROI.

  • Partner with sales leaders to identify growth opportunities within key accounts.

  • Campaign Pre-Launch: Ensure campaign proposals align with client objectives and business goals. Oversee targeting and strategy, tailoring solutions to fit the unique needs of key accounts. Guide clients through setup requirements (creative, pixels, KPIs), ensuring campaigns are fully prepared for launch.

  • Campaign Post-Launch: Act as the ongoing client-facing liaison for campaign performance, optimizations, revisions, and renewals. Translate analytics and performance data into clear, actionable insights for clients. Provide proactive recommendations for adjustments and upsells to maximize client outcomes.

  • Participate in regular virtual team meetings with the camera on to foster stronger collaboration and engagement, ensuring active communication and connection with colleagues across departments.

Qualifications

  • Demonstrated ability to confidently lead client calls, explain performance data, and make strategic recommendations.

  • Comfortable advising executives and decision-makers on growth opportunities.

  • Strong communication skills, both verbal and written; able to simplify complex digital metrics for clients.

  • 5+ years of digital advertising experience with programmatic, SEM, social, or multi-channel campaigns.

  • Strong attention to detail; able to manage multiple high-value accounts simultaneously.

  • Bachelor’s degree (preferred).

Benefits

  • 3 weeks of PTO (+ 9 paid holidays)

  • Medical, Dental, and Vision Insurance

  • 401(k) Retirement Plan

  • Casual, high-energy work environment

  • Opportunity for upward mobility

  • Company provided laptop

  • Competitive salary

About the Role

Townsquare Ignite is a fast-growing revenue and profit driver of Townsquare Media, offering a combination of owned and operated digital properties, proprietary digital programmatic advertising platform, and first-party data collection. The Key Account Manager role involves serving as the primary strategic partner for high-value accounts, focusing on optimizing campaigns and driving growth.

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