Jobs · Advertising · Florida

Jr. Digital Communications Account Manager - Saint Petersburg, FL

WebFX · St. Petersburg, FL · 1 mo ago
On-siteAdvertising$54k–$57k/yrFull-time
We need to output HTML fragment with sections: About the role, Qualifications (maybe Education, Suggested Experience And Skills, Qualities And Traits), Responsibilities, Benefits. Also Pay and Schedule if present: Compensation given: $54,000 - $56,500 (potentially higher based on work experience). So we need a Pay section. Schedule: Not mentioned? There's "Flexible Schedule: Start your day between 8-10 am - when you do your best work". That's schedule info. So we can include Schedule section. We must not repeat job title. No metadata like Job ID. Remove boilerplate: EEO etc. Remove application instructions, social media links? The instruction: Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. So we should cut out the EEO paragraph at end, also "Interested in joining the FXFamily? You should definitely apply now!" etc. Also "We have a multi-step interview process..." etc. Also "Check Out Our Culture On Social Media ..." etc. Also "You don't need to apply more than once..." etc. Also "WebFX is an Equal Opportunity Employer..." etc. Also "Learn more about our St. Pete location here!" maybe keep? It's part of About the role? It's after "Meet WebFX: Who We Are". Might be considered boilerplate? It's a link but maybe keep as part of About the role? The instruction: remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The "Learn more about our St. Pete location here!" is not EEO, but could be considered navigation? It's a link. Might be considered navigation? Safer to remove it. Also "Meet WebFX: Who We Are" is a heading but we only use h3 for section headings; we could treat that as part of About the role? Actually we have sections: About the role (already at top). Then Qualifications, Responsibilities, Benefits, Pay, Schedule. The "Meet WebFX: Who We Are" could be part of About the role? But we already have About the role section earlier. The posting starts with "About The Role". Then later "Meet WebFX: Who We Are". That's more about company. Could be considered part of About the role? Might be better to include as part of About the role? But we already have About the role content earlier. The instruction: Use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we should have those headings only if there is real content. We have About the role content at start. Then Qualifications (includes Education, Suggested Experience And Skills, Qualities And Traits). Then Responsibilities. Then Benefits. Then Pay. Then Schedule. We must not create sections with filler like "commensurate with experience". We have actual compensation numbers, so Pay section is valid. Schedule: we have flexible schedule info, so Schedule section valid. We need to preserve all substantive information; do not invent or summarize away detail. So we need to include all details from the posting that are not boilerplate. Let's extract content: About The Role: "WebFX is seeking an entry-level candidate for our Marketing team! Our ideal candidate has a bachelor's degree (or will soon have one!), a track record of strong academics, and is excited about all things marketing and client relationship-building. Related experience is awesome to have, but never required - we'll train you on everything you need to know." That's the About the role paragraph. Qualifications: The posting has "The Qualifications: Who You Are" then subheadings: Education, Suggested Experience And Skills, Tools/Technical Skills (Not required, but awesome to have!), Qualities And Traits. We need to preserve all details. Education: - A Bachelor's Degree: All majors welcome! - GPA: 3.4 or above (Upcoming grads are encouraged to apply - we interview and hire up to a year in advance!) Suggested Experience And Skills: - Prior experience working, in any field (for example: a part-time job, summer job, internship, etc) - Strong verbal and written communication skills - Customer service experience (in any industry) - Presentation skills - Analytical and research skills - Digital marketing experience (a bonus!) - Copywriting for the web experience (a bonus!) Tools/Technical Skills (Not required, but awesome to have!): - Excel/Google Suite - Google Analytics - Basic HTML - Familiarity with using AI tools Qualities And Traits: - You're interested in the web, and like keeping up with new technology - You're professional, dependable, and self-motivated - You take pride in your work and always strive for high-quality results - You work with urgency and enjoy getting things done - You're proactive when it comes to solving problems - You're a lifelong learner, and are always looking to stretch and grow your skills - You love thinking both creatively and analytically, and love using data to make decisions - Don't stress if you don't have every experience listed - we hire for soft skills, and believe hard skills can be trained. If the job responsibilities sound interesting, and these traits sound like you, then we want to hear from you! That last sentence is more of a call to action; maybe we keep it as part of Qualities And Traits? It's not a trait but a note. Could be kept. Responsibilities: "The Job Responsibilities: What You'll Learn to Do" then bullet points with percentages. We need to preserve all details. List: - Communicate with Clients (About 40% of your day) - Serve as the direct point of contact for a dedicated list of clients, providing them with industry advice and recommendations to help them achieve their goals - Build long-lasting relationships with your clients based on trust and rapport, and work to maintain our world-class retention rate - Plan and Execute Digital Marketing Strategies (About 35% of your day) - Create and execute data-driven SEO and AI Search Visibility strategies and optimizations for your clients - Build and manage PPC (think Google Ads!) campaigns and work to achieve positive results for clients - Plan content strategy and build outlines for our team of copywriters - Manage the planning and execution of CRO projects, and recommend CRO best practices for clients - Perform light editing in the backend of client websites to correct errors and implement content - Analyze Marketing Campaign Data (About 15% of your day) - Analyze campaign performance data (In Google Analytics and RevenueCloudFX) and prepare monthly reports - Interpret web analytics, demographic data, market research, and buyer behaviors, and update strategies based on findings - Perform Marketing Research and Testing (About 10% of your day) - Conduct industry research such as competitor analysis and keyword research - Perform A/B, website usability, and conversion rate testing to determine what works best for your client, and provide recommendations accordingly Benefits: "The Benefits: What You'll Get" then subpoints: - Comprehensive, On-the-Job Training and Career Development - Initial "career kickstart" training to learn foundational hard skills over the first few months on the job - Ongoing advanced training sessions from industry experts as you progress further in your role - Regular team Lunch-and-Learns in our on-site training amenities - Career Growth and Upward Progression Paths - All our Jr-level roles represent the first step on an upward promotional path within WebFX - Merit-based promotions are abundant for new team members who meet or exceed performance metrics - Regular 1-on-1 check-ins with a manager to support career growth - Potential Promotional Path For Jr. Digital Communications Account Manager Digital Marketing Specialist Digital Marketing Analyst Digital Marketing Consultant Lead Internet Marketing Consultant Sr. Internet Marketing Consultant - In-Person Experience Alongside Our Team Of Industry Experts - This position is based fully on-site at our St. Pete, FL office, with opportunities for this to evolve as Fxers advance in their career tenure. Compensation: "Compensation $54,000 -$56,500 (potentially higher based on work experience)". Note there is a missing space after dash? We'll keep as is. Schedule: "Flexible Schedule: Start your day between 8-10 am - when you do your best work". Also maybe other schedule info? Not else. We need to output HTML with

headings for each section. We should not include duplicate lines. Ensure we don't include boilerplate like EEO etc. We need to wrap content in appropriate tags:

for prose,

  • for lists. We need to decide how to structure subheadings within sections? The instruction only mentions using

    for section headings (About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't forbid other headings like

    or . But we can just use

    and

      . For subheadings like Education, Suggested Experience And Skills, etc., we could use

      Education:

      then a
        . Or we could just embed as

        Education: ...

        . The instruction didn't forbid using . We'll keep it simple: use

        Education:

        then
          . Similarly for Qualities And Traits. For Benefits, we have subheadings: Comprehensive, On-the-Job Training and Career Development; Career Growth and Upward Progression Paths; In-Person Experience Alongside Our Team Of Industry Experts. We'll treat each as

          ...

          then
            . For Responsibilities, we have subheadings with percentages. We'll treat each as

            Communicate with Clients (About 40% of your day)

            then
              etc. Now we need to ensure we don't include any application instructions or boilerplate. The "Don't stress if you don't have every experience listed - we hire for soft skills, and believe hard skills can be trained. If the job responsibilities sound interesting, and these traits sound like you, then we want to hear from you!" is part of Qualities And Traits but it's a call to action. Might be considered application instruction? It's encouraging to apply. The instruction says remove application instructions. This line is encouraging to apply, maybe considered application instruction. Safer to remove it. However it's part of the Qualities And Traits paragraph. We could keep the traits and remove that sentence. Let's see: The traits list ends with "You love thinking both creatively and analytically, and love using data to make decisions". Then after that there is a sentence: "Don't stress if you don't have every experience listed - we hire for soft skills, and believe hard skills can be trained. If the job responsibilities sound interesting, and these traits sound like you, then we want to hear from you!" That's definitely application encouragement. We'll remove that sentence. Now also the "Related experience is awesome to have, but never required - we'll train you on everything you need to know." is part of About the role; it's fine. Now also "Initial "career kickstart" training to learn foundational hard skills over the first few months on the job" includes quotes; we need to keep them. Now also "Potential Promotional Path For Jr. Digital Communications Account Manager Digital Marketing Specialist Digital Marketing Analyst Digital Marketing Consultant Lead Internet Marketing Consultant Sr. Internet Marketing Consultant" is a list of possible titles; we can keep as a
                with each as
              • . Now also "In-Person Experience Alongside Our Team Of Industry Experts This position is based fully on-site at our St. Pete, FL office, with opportunities for this to evolve as Fxers advance in their career tenure."

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