Hospice Care Specialist - Marketer

Join a team that makes a difference. For more than 20 years, Lorian Health has been a trusted leader in home health care, delivering compassionate, patient-centered care that enhances quality of life and helps individuals maintain their independence in the comfort of their own homes. At Lorian, you'll find more than a job—you'll build a rewarding career with an organization that values collaboration, innovation, and clinical excellence. We foster a supportive culture where every team member is empowered to grow, contribute, and make a meaningful impact on the lives of patients, families, and the communities we serve.

About the role

As a Hospice Care Specialist, you will build and maintain strong relationships with healthcare professionals and community referral sources to educate and advocate for hospice services.

Responsibilities

• Build and maintain strong relationships with healthcare professionals and community referral sources.
• Educate referral partners and the community about hospice services and the hospice benefit.
• Manage marketing accounts and develop follow-up and continuing education plans.
• Coordinate and follow up on pending referrals and communicate referral outcomes.
• Meet with patients and families to provide support and assist with hospice enrollment.
• Serve as a patient advocate across the hospice team, program, and community.
• Maintain appropriate documentation in patient charts.
• Participate in staff meetings, interdisciplinary group meetings, training, and in-service education.
• Plan and participate in engaging marketing initiatives, networking events, educational lunches, conferences, and community activities that strengthen relationships with case management and healthcare partners while increasing Lorian's visibility in the community.

Requirements

• 2+ years of healthcare sales or marketing experience.
• Hospice or palliative care marketing experience strongly preferred.
• Proven ability to build and maintain relationships with healthcare professionals, patients, families, and community organizations.
• Strong communication, critical thinking, judgment, and relationship-building skills.
• Experience with crisis intervention and family support.
• High school diploma or GED required; bachelor's degree in a related field preferred.
• Valid driver's license and acceptable automobile insurance.
• Strong computer skills and the ability to work independently and manage your time effectively.

Benefits

• Company vehicle and fuel card
• Competitive salary
• Comprehensive benefits package, including:
  • Medical, dental, and vision insurance
  • Life insurance
  • AD&D insurance
  • Short- and long-term disability coverage
  • Employee Assistance Program (EAP)
  • 401(k) with a 4% company match
  • Paid time off and paid holidays
• Ongoing professional development and career advancement opportunities
• A collaborative, mission-driven team committed to delivering exceptional patient care

Pay

Annual compensation range: $90,000 to $110,000