Jobs · Marketing · New York

Head of Digital US

Tonic · New York, NY · 8 mo ago
HybridMarketingFull-time

Role Purpose

At Tonic, we’re growing quickly. Driven by our growing reputation as expertise-led leaders across Capital Markets, we continue to expand our global team. This is where you come in, to join our Leadership Team as Head of Digital US, based in New York, Boston or New Jersey.

Responsibilities

  • Lead our Digital Business Development in the US

    • Sales Generation

      • Ongoing relationship management with Tonic’s key stakeholders (existing clients & targets)

      • Identification of Digital sponsors within our existing clients

      • Leveraging of industry network for new sales opportunities

      • Identification of new Tonic sales targets, across firms, divisions and individuals

      • Cross-sell Tonic’s wider set of domain and service offerings

    • Sales Execution

      • Lead Digital service proposals and bids for new work

      • Manage the delivery of high-quality service proposals, including services, plans, teams and commercials

      • Contribute towards Client Statements of Work, for contracted services

    • Build Partner Relationships

      • Upfront and ongoing identification of key vendors and industry partners within the Digital domain

      • Relationship generation and building with targeted vendors, to establish:

        • Sales referrals

        • Joint service offerings

        • Joint marketing opportunities

        • Other partnership opportunities

    • Marketing & Events

      • Raising Tonic’s Digital footprint, via key marketing and events vehicles, such as:

        • Representation at industry event panels

        • Speaking on webinars and podcasts

        • Thought leadership creation e.g. website blogs, podcasts, videos, etc

        • Website content, leveraging service deck and thought leadership materials

        • Ongoing LinkedIn content creation

    • Build Out Our Digital Capabilities

      • Industry Research

        • Ongoing market research across our Digital domain, to better understand our clients’ and the broader market’s service needs. Research outputs should include:

          • Industry challenges (per sub-domain and organization type)

          • Regs, market developments, technology, best practice, etc

          • Tonic service opportunities and targets

          • Tonic resource needs

          • Industry outreach should include ongoing collaboration with:

            • Tonic clients

            • Other custodians/sell-side/buy-side firms

            • Market vendors (technology/central infra & service providers/other)

            • Industry bodies

      • Tonic Service Definition

        • Focus on service offerings for:

          • Digital

          • X-domain Tonic service offerings

        • A key output will be the Tonic service decks

          • Problem statement, key impact areas, key challenges, Tonic services

      • Perform High-Quality Client Delivery

        • Perform billable client delivery engagements, as Senior Tonic SME. Roles will likely include:

          • Senior Advisor

          • SME

          • Lead Consultant

        • Perform quality assurance reviews of artefacts produced by other Tonic team members, to ensure Tonic’s high-quality delivery standards are met

      • Growing our Digital Team

        • Identify Tonic resource needs for US Digital service proposals and client opportunities

        • Contribute to Tonic job specifications, alongside our Talent Lead

        • Take an active role in recruiting new consultants via:

          • Interviews

          • Assessment design

          • Assessment review and scoring

          • Management of growing US pool of Digital consultants

        • Oversee the US Digital team performance, including appraisals, performance reviews and development

      • Additional Tasks

        • Any additional duties as they arise as part of company growth, to be agreed on an ad-hoc basis.

      Required Skills & Experience

      • Domain

        • 20+ years’ dedicated experience within the Financial Services industry

        • Digital industry practitioner, with 5+ years dedicated experience within the Digital domain

        • Variated Trad-Fi and Digital experience, across multiple different firms and sectors, including sell-side, buy-side and custodians

        • Extensive knowledge of Digital Asset applications across core industry domains (Collateral, Sec Finance, Custody, Clearing & Settlement etc.):

          • Tokenised Real World Assets (Bonds, Equities, Funds etc.)

          • Digital Cash (Stablecoins, CBDCs, Tokenised Deposits)

          • Crypto (BTC, ETH, etc.)

      • Sales & Relationship Management

        • Strong network across the Digital domain.

        • Previous direct experience working in a sales and/or relationship management capacity

      • Transformation

        • 10+ years dedicated experience within transformation roles, leading and supporting major change programs across business and technology

        • Experience of rolling out best practice transformation frameworks across multiple organisations

        • Successful leadership of high-profile, high-complexity transformation programmes within tight timeframes

      Desirable Skills & Experience

      • Direct consultancy experience, ideally within a big 4 firm

      • Business development / relationship management experience

      • Experience working within a smaller, growing organisation

      • Knowledge of AI and Machine Learning

      • Department

        • Consulting

      • Role

        • Domain SME (USA)

      • Locations

        • USA

      • Remote status

        • Hybrid

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