GTM Engineer

About the role

We're seeking a GTM Engineer to build the systems that transform buying signals into qualified meetings. This role collaborates across Sales, founders, RevOps, and go-to-market leadership to ensure the right accounts receive targeted outreach at the right time.

Responsibilities

• Build and operate the intent signal stack across various activities like website visits, paid engagement, event participation, social media activity, hiring trends, funding events, job changes, and more.
• Prioritize the highest-conviction target accounts each week, providing clear insights into why they are important and why now.
• Create and manage enrichment and research workflows to generate detailed account briefs at scale, including tech stack details, recent company developments, stakeholder contexts, and tailored outreach angles.
• Own the workflow layer for scoring, routing, enrichment, and trigger-based outbound using tools like Clay, OpenAI, Claude, and other GTM automation platforms.
• Develop and execute personalized outbound programs from founder, AE, and vertical lead inboxes, ensuring every message is timely, relevant, and aligned with real account context.
• Set up a repeatable experimentation engine for messaging, hooks, channel mix, sequencing, and send patterns, then codify what works into scalable playbooks.
• Track performance metrics from signal to meeting to pipeline, including reply rates, meetings booked, SALs generated, and pipeline sourced by account, campaign, and signal source.
• Collaborate closely with Sales to enhance lead handoff, outreach timing, and account coverage across key verticals.
• Kill ineffective campaigns quickly, double down on successful strategies, and continually refine the system's effectiveness.

Requirements

• 4+ years of experience in growth, demand generation, marketing operations, growth engineering, or technical outbound in a B2B SaaS environment.
• Hands-on experience building workflows with tools like Clay, LLM APIs, enrichment providers, CRM platforms, and marketing automation tools.
• Strong technical fluency and comfort working across data, automation, prompt workflows, APIs, spreadsheets, and systems design.
• Proven ability to turn fragmented intent signals into structured account prioritization and outbound execution.
• Clear understanding of funnel performance, with the ability to measure and improve reply rates, meetings booked, sourced pipeline, and conversion by segment.
• Strong copy and messaging instincts, especially for concise, human-oriented outbound tailored to account context.
• A high ownership mindset with comfort operating cross-functionally across Marketing, Sales, and leadership.
• Bias for action and experimentation, with the judgment to test quickly and cut what is not working.
• The ability to communicate clearly with both technical and non-technical stakeholders.

Qualifications

• Experience supporting founder-led or executive-led outbound motions.
• Familiarity with enterprise marketing buyers, especially within Fortune 500 or other complex accounts.
• Experience with signal-based GTM tools such as LinkedIn Sales Navigator, Common Room, 6sense, Apollo, or similar platforms.

Skills

• Technical fluency in data, automation, prompt workflows, APIs, spreadsheets, and systems design.
• Ability to prioritize and execute on high-impact initiatives.
• Strong communication and collaboration skills.
• Experience with AI tools and platforms.

Benefits

• Competitive salary and meaningful equity.
• Comprehensive health, dental, and vision coverage.
• 401(k) retirement plan.
• Paid time off and sick leave.
• Employee wellness programs.