Growth Marketing Specialist
About the Team
Born at X, Google's Moonshot Factory, Taara is on a mission to connect billions of people lacking abundant and affordable internet today by pioneering the way we use light to deliver faster, cheaper, more reliable connectivity. Lead the charge in bringing our groundbreaking wireless optical communication and photonics chip technologies to the world. Drive our growth story as we scale innovative solutions across the world. Join us to light the way for bridging the digital divide and illuminating the future.
About the Role
As a Growth Marketing Specialist at Taara, you will be responsible for transforming complex data into actionable insights that inform Taara’s global marketing and communications strategy and drive global adoption of Taara’s technology in a way that elevates our brand, builds community, and supports the business growth with our partners. You will work closely with cross-functional team members across sales, product, engineering, business development, and operations to optimize the end to end customer journey from lead generation to conversion and growth. This role is ideal for a data-driven strategist who wants to build the analytics foundation of Taara’s marketing tech stack. This role will be based in Sunnyvale, California.
What you should have
- 2–4+ years as a marketing data analyst, ideally in a B2B hardware, telecommunications, or deep-tech environment.
- CRM & Automation: Experience with cross-channel measurement and building automated workflows in Salesforce, HubSpot, and Google Analytics.
- Testing & Optimization: Hands-on experience with A/B testing web landing pages, social media posts, and email outreach to improve response, engagement, and lead discovery and nurturing.
- Data Intelligence & Data Visualization: Experience with Tableau, Looker, PowerBI, or equivalent platform to create executive-level reporting and inform cross-functional collaboration.
- Strong Analytical & Modeling Skills: A rigorous approach to data integrity, especially during platform migrations. Data-driven mindset with strong analytical skills and experience using metrics to inform decisions and measure success.
- Exceptional Communication & Presentation: Proven ability to translate raw data into actionable insights and narrative for technical and non-technical stakeholders.
- Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree preferred.
- Global Context: Familiarity with tracking performance across diverse international markets and varying regional lead sources.
- Advanced Excel, SQL, R or Python: Ability to manipulate large datasets and build complex models.
- Insight Translation: Comfortable presenting findings to executive leadership with exceptional communication, presentation, and interpersonal skills.
- Partner Marketing: Orchestrate the end-to-end production of high-impact customer success narratives, from vetting strategic candidates to managing multi-channel distribution; synthesize complex technical and business use cases in a foundational storytelling engine to standardize future partner growth efforts.
- Experience working in a high-growth startup environment, ideally post-spin-out or funding round.
Pay
The US base salary range for this full-time position is $135,000 - $165,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your location during the hiring process.