Growth Marketing Manager: Self-Serve

Key Responsibilities

• Run rapid growth experiments: Identify opportunities, launch experiments quickly, measure outcomes and double down on what works.
• Improve the self-serve funnel: Optimize sign-up, onboarding, activation, upgrade flows and product messaging to help more users reach value and convert.
• Drive self-serve growth: Drive the metrics that matter: new accounts, activation, paid conversion, expansion and self-serve revenue.
• Build AI-native growth systems: Use AI to automate workflows, generate creative, analyze performance and accelerate experimentation across the entire growth function.

Requirements

• Experience in product-led growth, growth marketing, product management or biz ops at a high-growth B2B SaaS company.
• A track record of owning business outcomes such as activation, paid conversion, self-serve revenue, retention or expansion.
• Strong understanding of growth loops, experimentation, onboarding, lifecycle marketing and conversion optimization.
• Hands-on builder mentality: you can take an experiment from idea → build/spec → launch → analyze → iterate, and ship quickly without sacrificing quality.
• Customer-first, product-minded approach with strong UX and messaging taste—able to design and optimize critical touchpoints like sign-up and onboarding flows.
• Excitement about using AI as a force multiplier in your day-to-day work.

Qualifications

The ideal candidate will have a Bachelor's degree in Computer Science, Business Administration, Marketing, or a related field. A Master's degree is preferred.

Skills

• Strong analytical skills with the ability to interpret data and make informed decisions.
• Excellent communication and interpersonal skills.
• Ability to work independently and manage multiple projects simultaneously.
• Experience with growth hacking and user acquisition strategies.
• Knowledge of SaaS products and platforms.

Benefits

• Competitive compensation package including base salary and equity options.
• Comprehensive health, dental, and vision insurance.
• Flexible work schedule and remote work options.
• Professional development opportunities and ongoing training.
• Employee referral program.
• Annual bonus based on company and individual performance.

Pay

Salary range: $120,000 - $180,000 annually.

Schedule

Full-time position with flexible working hours.