Growth Marketing Lead of Remitly Business

About the role

At Remitly, we believe everyone deserves the freedom to access, move, and manage their money wherever life takes them. Since 2011, we've tirelessly delivered on our promise to customers sending money globally, providing secure, simple, and reliable ways to manage their money, ensuring true peace of mind. Whether it's supporting loved ones back home, growing a business across continents, or pursuing new opportunities abroad, we're not just here to move money— we're here to move our global customers forward. We're looking for builders, reimaginers, and global thinkers who want to work at the intersection of technology, trust, and transformation. If that's you and you're ready to do the most meaningful work of your career—we invite you to join over 2,800 passionate Remitlians worldwide who are united by our vision to transform lives with trusted financial services that transcend borders.

Remitly has moved $100B+ helping families send money across borders. Now we're doing the same for businesses and we're building the team to make it happen. The Growth Marketing Lead for Remitly Business owns the North America go-to-market strategy end to end: awareness, acquisition, and early retention for SMBs in the US and Canada. This is a senior operator role that sets the strategy, run the execution, and make the reallocation calls. You'll report to the Head of Marketing and have a seat at the product table. This is a hybrid role requiring 3+ days per week in our Seattle, WA headquarters.

Responsibilities

• Own the North America customer acquisition number across all marketing channels, with CAC, LTV, payback period, and funnel conversion as your core metrics.
• Design and scale growth loops across the marketing funnel including paid, organic, community and partnerships — with a clear view of what compounds vs. what rents.
• Identify and operationalize growth loops: referrals, creator ecosystems, marketplace effects in freelancer communities, and the two-sided flywheel between Send and Receive.
• Translate product capabilities into a narrative that positions Remitly Business as a challenger to incumbents.
• Lead GTM for product launches with a focus on adoption and revenue impact, not just awareness.
• Drive shared outcomes with Product — you'll have a real seat in roadmap prioritization.
• Build and deploy AI agent workflows across channels: research, content production, performance reporting, competitive monitoring, and creative QC. Manage those agents the way you'd manage a team.

Requirements

• 8–12 years in growth,