Global Vice President Marketing- Fertility Solutions

Responsibilities

• Lead the development and execution of comprehensive global marketing strategies for our diverse product and service portfolio.
• Directly leads, develops, and mentors a global team of Product Managers, establishing best-in-class Product Management capabilities across the organization.
• Develop and implement differentiated positioning and communication strategies for CooperSurgical Fertility Solutions, in collaboration with the SVP, Fertility Services, to ensure a cohesive overall positioning.
• Oversee product portfolio lifecycle management, including positioning, to drive profitable and sustainable growth.
• Manage budgets effectively, optimizing marketing spend to maximize ROI, and promote a culture of marketing efficiency and impact.
• Foster close collaboration with commercial and functional partners to ensure marketing strategies align with overarching business objectives.
• Drive marketing excellence in strategy development, product management, and communication efforts.
• Assess market opportunities to facilitate effective product introductions and promote portfolio growth.
• Build and cultivate a high-performing marketing team to execute strategies effectively.
• Monitor key metrics and objectives to inform informed business planning.
• Establish advertising and PR strategies to enhance brand visibility and promote both products and the company.

Qualifications

• Demonstrated ability to anticipate future consequences, create competitive strategies, and think strategically.
• Proven track record of making high-quality decisions based on analysis, experience, and judgment.
• Energetic and action-oriented, with a willingness to take initiative and seize opportunities.
• Strong leadership skills with the ability to communicate a compelling vision, inspire teams, and rally support behind strategic goals.
• Proficient in essential software tools, including Word, Excel, Access, and data management systems.
• Prior experience in leadership and mentoring roles within complex business environments is preferred.
• Strong language skills with the ability to write reports, create presentations, and effectively communicate with various stakeholders.
• Strong problem-solving abilities, capable of addressing practical challenges in a non-standardized environment.
• Demonstrated ability to adapt to changing circumstances and a continuous commitment to learning and growth.
• 10+ years of successful experience in Medical/Pharmaceutical Marketing, with a minimum of 5 years in a director role.
• Proven global marketing expertise for complex product and service portfolios in industries such as MedTech, digital health, dental, consumer health, or fertility.
• Track record of building strong brands and businesses, ideally in both B2B and B2C contexts.
• Experience in healthcare marketing is preferred, but experience in related industries is acceptable.
• Experience in large companies with a deep understanding of global markets and dynamics.
• Minimum of 5 years of Product Management experience.
• Experience in managing a team of marketing professionals for a minimum of five years.

Education

• Bachelor’s degree in marketing, Business, or a related field is required.
• Master’s degree in marketing or business Administration is preferred.

Benefits

• Outstanding total compensation plan.
• Medical coverage.
• 401(k).
• Parental leave.
• Fertility benefits.
• Paid time off for vacation, personal, sick and holidays.
• Multiple other perks and benefits.