Global Consumer GTM Program Manager, Retail Edge Program, Advocacy, and Enablement
Intel · Folsom, CA · 4 days ago
HybridProject Management$120k–$237k/yrFull-time
Job Details
About the role
The Global Program Manager leads the retail advocacy strategy and program execution across internal and external teams and partners-driving measurable sales growth through best-in-class retail engagement, training, and data-driven decision making. Includes but not limited to the Intel Retail Edge Program (IREP).
Responsibilities
- Strategically lead and execute retail training/advocacy programs, ensuring alignment with Intel's goals and market opportunities.
- Translate consumer business priorities into actionable training and enablement programs.
- Define and track KPIs that measure both execution and business outcomes (e.g., revenue growth, sales lift, retail engagement).
- Drive clarity on priorities, interdependencies, and resource allocation to deliver results at scale.
- Manage executive reviews, providing transparency into program health, risks, and financial performance.
- Lead portfolio-level risk management and escalations, ensuring cross-program alignment and successful outcomes.
- Enable coordinated execution across in-store, online, and training-driven engagement programs.
- Partner with vendors and internal teams to design and deploy best-in-class retail training, content, and engagement strategies.
- Drive programs and trainings that influence retail sales professionals and improve in-store advocacy and customer experience.
- Leverage insights from retail environments to continuously improve training effectiveness and engagement models.
- Develop and operationalize KPI frameworks that connect program activities to measurable business outcomes (e.g., ROI, conversion, sales lift).
- Leverage data, analytics, and modeling (e.g., MMM, retail data insights) to guide decisions and optimize investments.
- Provide regular reporting and insights to leadership to inform strategic adjustments.
Qualifications
- Bachelor's degree in a relevant field (e.g., Business Administration, Project/Program Management, Digital Marketing, Education/Learning) and 6+ years of experience in project/program management.
- A master's degree in a relevant field and 4+ years of experience.
- A PhD with 2+ years of experience.
- Proven ability to manage large-scale projects with cross-functional teams, e.g., expertise in KPI development, executive communications, vendor and virtual team management, budget management processes.
- Demonstrated retail and/or sales knowledge to drive training to coincide with key moments and milestones, manage internal and external alignment.
- Flexibility to work across time zones to support collaboration with global, cross-functional teams.
Requirements
- Minimum qualifications are required to be initially considered for this position.
- This position is not eligible for Intel immigration sponsorship.
- Minimum Qualifications: Bachelor's degree in a relevant field (e.g., Business Administration, Project/Program Management, Digital Marketing, Education/Learning) and 6+ years of experience in project/program management OR a master's degree in a relevant field and 4+ years of experience OR a PhD with 2+ years of experience.
- Preferred Qualifications: Strong problem-solving abilities and adaptability in dynamic environments. Flexibility and creativity in a dynamic environment. Excellent communication skills to build relationships and influence stakeholders across various levels. Experience with vendor management and contract negotiation. Passion for driving impactful programs and contributing to a culture of operational excellence.