Manager, GTM Strategic Initiatives

About the role

This high-impact position combines strategic planning with operational excellence, driving initiatives that align company growth objectives with execution across Sales, Marketing, Finance, and Enablement. You’ll lead cross-functional programs focused on long-range planning, performance optimization, and scalable processes that enable growth.

Key Responsibilities

• Drive the development and execution of high-impact initiatives that align GTM strategy with company growth objectives.
• Partner with senior leadership to prioritize goals, allocate resources, and ensure operational focus across functions.
• Lead complex planning processes involving Sales, Marketing, Finance, and Enablement. Build consensus among diverse stakeholders and maintain momentum through clear communication and structured execution.
• Conduct in-depth analysis of market trends, customer segmentation, and performance metrics to inform strategic decisions. Deliver actionable insights that guide planning and optimize resource allocation.
• Design and implement scalable planning frameworks, calendars, and documentation to support long-range growth. Establish best practices that enable repeatable, efficient operations.
• Build clear, compelling documentation and strategic narratives for leadership. Translate complex analysis into high-impact, executive-level presentations that drive alignment and decision-making.
• Identify opportunities to accelerate revenue and improve operational efficiency. Provide strategic input on GTM motions, product launches, and process enhancements to maximize business performance.
• Define success metrics and develop dashboards to monitor progress against strategic objectives. Partner with Analytics and Finance to forecast performance and benchmark productivity.

About you

• 5-7+ years of experience in consulting, private equity, revenue operations, or GTM planning, ideally within a SaaS or software environment.
• Proven ability to lead cross-functional initiatives with a balance of strategic thinking and operational detail.
• High proficiency in PowerPoint with strong storytelling and executive communication skills.
• Strong modeling and analytical skills; advanced Excel required, experience with Salesforce, Anaplan, or Xactly preferred.
• Familiarity with common program/project planning tools and best practices.
• Ability to thrive in a fast-paced, dynamic environment where adaptability and a proactive mindset are key.
• Bachelor’s degree in Business, Finance, Economics, or related field; MBA or advanced degree is a plus.

What’s in it for you?

Aptean offers competitive pay and robust benefit plans along with the opportunity to grow your career in a fast-paced, flexible and casual environment, an outstanding opportunity for career development and growth.