Founding Marketing Lead ($140K – $200K + Equity) at Phonely

About the role

As Phonely's first Marketing Lead, you will own the entire marketing function from scratch in a high-growth, 0-to-1 environment. Reporting directly to the founders, you'll define the brand narrative, build organic content engines, and scale demand generation. This is a hands-on role where you will both write the playbook and execute the strategy for a breakout voice AI company.

Why this role is remarkable

• Full ownership of the marketing function, from strategy and voice to channel selection and process development, reporting directly to the founding team.
• Join a fast-growing team of 12 at a post-Series A startup with $19M in funding led by Base10 Partners and participation from Y Combinator.
• Work on a product already delivering real results in production for major enterprise clients like TSA Group and Engage CX.

What You Will Do

• Define the company's brand identity, messaging, and ICP, while managing the website narrative and buyer personas to drive market clarity.
• Build an organic growth engine by establishing content pillars, a consistent publishing cadence, and thought leadership across social channels, blogs, and newsletters.
• Launch demand generation programs, layering SEO, PR, and paid campaigns onto a strong organic base while managing external agency partnerships.

The ideal candidate

• 5+ years of progressive marketing experience with a proven track record of building marketing functions from 0 to 1 at early-stage startups.
• A versatile marketing generalist with deep expertise across brand, content, growth, and demand generation, comfortable with both high-level strategy and hands-on execution.
• Strong familiarity with the B2B SaaS or tech landscape and a genuine curiosity for the voice AI space and its potential impact.

Pay

$140K – $200K + Equity

Location

San Francisco, USA