Founding GTM Lead
The Role
There is no playbook for this business. The market is different than it was a year ago and will be different again in a year. We are operating in a new product category against well-funded competition, in a landscape where traditional distribution, paid marketing, content plays, have become more crowded and less effective. We need someone who can invent the new playbook. You will report directly to the CEO, not as a delegate executing a plan, but as a thought partner helping crack the go-to-market strategy in a fast-moving, competitive, and genuinely unprecedented market. You think strategically, but this is absolutely a hands-on role, and you expect to move mountains.
What You Will Do
- Run a demo for a CPO who's been struggling to get organizational context into their AI coding agents, then write the follow-up that turns the conversation into a design partnership
- Steward an open-source community that's forming around our public benchmark, responding to GitHub issues and shaping the narrative about what organizational memory for AI should look like
- Write a blog post that articulates a problem most companies feel but haven't named yet, something that makes a VP of Engineering forward it to their team with "this is exactly what I've been trying to say"
- Listen to what a design partner is telling you about their workflow, realize it has implications for our product roadmap, and bring that back to the team with clarity and conviction
- Prepare materials for a 15-person dinner in SF where engineering leaders and product leaders are debating how AI changes the way teams coordinate
Qualifications
- Has pirate-like tendencies. You've taken a minuscule budget and had a massive impact that far exceeded expectations. You see angles other people miss. You know when to be scrappy and when to make a big bet instead of optimizing around the edges.
- Is a salesperson at their core. You can read the people you talk to, hear their needs, sense their objections, and close. But you also think at scale: not just one deal at a time, but how to make a massive group of people and organizations demand what you're building.
- Writes in a way that changes how people think about a problem. This is non-negotiable.
- Has enough technical literacy to hold a conversation with engineers about system architecture, APIs, and the AI agent ecosystem without losing credibility.
- Has an instinct for why organizations break down and what makes teams work well together. You probably have opinions about this that you can articulate without preparation. You might be a former founder who knocked down every wall between you and your market. You might be someone who was an insurgent for change inside a large organization, getting more done than the stagnant leadership thought was possible. You might come from sales but be driven by the thrill of cracking a new market, not by hitting quota.
What We Offer
- You'll be the first non-engineering hire, joining a handful of talented engineers with a direct line to the CEO.
- Competitive salary with meaningful early-stage equity.
- Full benefits (health, vision, dental, 401k, parental leave).
Logistics & Benefits
This position is in person in San Francisco at our office at 2nd and Mission. Some WHF and remote are okay.
How to Apply
Send us your resume and tell us about a time you got an outsized result by doing something no one else saw coming, or that no one thought would work. Or, tell us what you'd do in your first 30 days.