Forward Deployed Growth Lead
About the role
We are hiring a Forward Deployed Growth Lead to own pipeline generation for a portfolio of companies. Since our November launch, nearly 2,000 companies have signed up, and pipeline generation is the fastest-growing motion we're building on the product.
The agent runs the machine. Starting from a company's own closed-won deals, call transcripts, and connection graph, it scores accounts, drafts sequences in the customer's voice, runs email and LinkedIn cadences, and escalates replies. You bring the judgment: you read the business and its buyers, decide what to target and what to say, and carry the founder relationship. You hold a large book because Lightfield does the execution underneath you.
The bigger prize is the playbook. Run this across a portfolio and you see what works before anyone else, and what you build becomes how the whole motion runs. Pipeline generation is the whole role, by design. It's a focused delivery seat with a clear path to leading the program as it grows.
You report to the Head of Customer Success and work closely with our go-to-market lead and founders.
What You'll Do
- Run delivery for your portfolio
- Own pipeline generation end to end across your book of accounts
- Run intake and turn it into a sharp go-to-market thesis the same week
- Prescribe the ICP, target accounts, channel mix, and sequence strategy. The agent scores and drafts, you direct it to a high bar
- Sharpen the drafts to the customer’s own voice, pulled from the transcripts that moved their best deals
- Read what each buyer responds to, and tune the hooks and channels to match
- Spot what to try next for each account, from new segments to new offers to new channels
- Own the numbers
- Own reply rate, meetings booked, and the quality of the pipeline behind them. Fewer meetings with better-fit prospects beats more with worse ones
- Scope each engagement around testable hypotheses, meet weekly to review, and decide what to change next
- Keep each customer clear on what the numbers mean and what comes next
- Build the playbook
- Carry patterns across the portfolio, so what works for one account sharpens the next
- Feed what you learn back to product, so the agent keeps getting smarter
What We're Looking For
- Above all, you get replies. You've personally run outbound that booked real meetings, at volume, and you can show the numbers.
- Outbound or pipeline generation has been your core job, and you've run enough of it to have real judgment.
- You read a business and its buyers fast. Walk in cold, grasp the ICP and what their customers respond to, and have a recommendation the same day.
- Channel range across email, LinkedIn, gifting, and warm intro, with judgment on which mix fits which buyer.
- Cop instinct. You know why a line gets a reply, and you write hooks that land.
- A prescriptive point of view. You make a clear call, back it with the data, and hold your ground when a founder pushes.
- Pattern brain. You read response data and know which play fits which segment.
- Earn trust fast. The people you've run outbound for keep coming back.
How We'll Evaluate
We'll evaluate you through a live working session: we hand you a sample customer, you build the targeting and sequence strategy, and walk us through your reasoning. The agent does the building, so we're hiring for the thinking.