Field Marketing Manager

Role Overview

We’re looking for an experienced, hands-on Field Marketing Manager to own and execute our field marketing strategy. This role blends best-in-class tactical execution with strategic planning and operational rigor.

What You'll Do

• Own the planning and execution of US field marketing programs, including first-party events (executive dinners, roundtables, workshops, community building events) and third-party events (conferences, sponsorships, partner activations).
• Design and deliver field marketing initiatives that drive measurable pipeline and lead generation, aligned to regional targets, priority accounts, and GTM objectives.
• Partner closely with the US GTM team to develop territory-based and account-focused event strategies, including pre- and post-event engagement and follow-up.
• Manage end-to-end event delivery, including budgets, logistics, vendors, agencies, on-site execution, and post-event reporting.
• Led the development of scalable field marketing playbooks, processes, and best practices to support growth and consistency globally.
• Own and manage relationships with external agencies, event partners, and third-party organizers, ensuring high-quality delivery and strong ROI.
• Track, analyze, and report on the performance of field marketing activities, using data and insights to continuously improve impact and efficiency.

What You Have

• 4–7 years of experience in field marketing, event marketing, or demand generation within B2B SaaS or professional services.
• Proven ability to deliver high-impact field events and activations that drive measurable pipeline and lead generation.
• Strong experience partnering with Sales on territory-based or account-focused marketing initiatives.
• Excellent communication, organization, and stakeholder management skills, with a high bar for execution and detail.
• Familiarity with tools such as Salesforce, Marketo (or similar), and event platforms is highly desirable.
• Experience marketing to legal, financial services, consulting, or other high-touch professional audiences is a plus.

Compensation

$112,000-168,000 USD Depending on your location, an Applicant Privacy Notice may apply to you. You can find all of our Applicant Privacy Notices [here].

Harvey is an equal opportunity employer and does not discriminate on the basis of race, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition, or any other basis protected by law.