Field Marketing Manager
Fernway · Greater Phoenix Area · Yesterday
RemoteRemoteMarketingFull-time
Primary Responsibilities
- Leading the Field Marketing Team
- Leading the onboarding of new retail accounts
- Building and nurturing relationships with store management, buyers, and budtenders
- Conducting regular budtender training sessions
- Sustaining and enhancing brand engagement
- Ensuring 100% execution of in-store marketing strategies
- Upholding compliance with local, state, and federal cannabis regulations
- Collaborating with the sales team to achieve sales goals
- Managing the order and distribution of sales support materials
- Communicating clearly on a daily basis
- Organizing and participating in events
- Conducting market research and analysis
- Identifying new market opportunities
- Navigating the cannabis industry's regulatory landscape
- Overseeing marketing budgets
Qualifications & Requirements
- Must be 21+
- Pass a background check
- 4+ years of management experience
- 4+ years of event planning, trade marketing, and branding experience
- Strong time-management skills and attention to detail
- Highly approachable and friendly personality
- Social media/content creation experience
- Reliable travel 50% of time
- Ability to lift over 40 lbs
- Experience with CRM platforms (HubSpot preferred)
- Experience with Canva and/or Adobe Creative Suite preferred