Field Marketing Manager
Closet Factory · Bothell, WA · 2 wk ago
Marketing$80k–$110k/yrFull-time
Position Overview
As our Field Marketing Manager, you will be the driving force behind our local lead-generation efforts. You will build, train, schedule, and lead a high-performing team of field marketers across various retail environments and local events, while maintaining strong operational relationships with our retail partners.
Key Responsibilities
- Team Scheduling & Logistics: Strategically schedule lead generators and brand ambassadors to staff our retail store locations and local events, ensuring maximum coverage during peak traffic hours.
- Retail Partner Coordination: Build and maintain strong professional relationships with Lowe's and Costco Store Managers to ensure seamless program execution, and support for our brand ambassadors.
- Team Leadership & Development: Hire, train, and maintain a dedicated team of field marketers. Foster high morale and conduct regular performance reviews to ensure goals are met.
- Event & Grassroots Management: Research, secure, and coordinate local events, home shows, sponsorships, and community engagement efforts.
- Lead Generation: Actively engage potential customers at events and partner retail environments to schedule in-home consultations.
- Schedule Flexibility: Be available to work evenings and weekends as needed to hit peak event times and maximize community engagement.
- B2B Outreach: Connect with local contractors, interior designers, and home builders to establish collaborative partnerships and trade programs.
- Mobile Showroom Logistics: Handle event setup and safely tow/transport our mobile showroom trailer to various locations using a company vehicle.
- Budget & Logistics: Manage field marketing budgets to maximize ROI, oversee and approve team payroll, and analyze data/results to identify growth areas.
Qualifications & Skills
- Prior experience in construction, home improvement, retail lead-generation, Big Box retail management, or brand ambassador management is highly preferred.
- Proven Leadership & Scheduling: Demonstrated ability to recruit, manage, and successfully schedule a shift-based team of field marketers or sales reps across multiple locations.
- Relationship Management: Strong professional diplomacy with the ability to collaborate effectively with retail Store Managers and corporate partners.
- Exceptional Communication: Natural ability to connect with strangers, build instant rapport, and effectively demonstrate premium products.
- Strong Organization: Excellent project management skills; ability to oversee budgets, track ROI, and develop clear performance reports.
- Flexibility: Ability and willingness to work a flexible schedule, including evenings and weekends, based on event schedules.
- Driving Requirements: Must hold a valid driver’s license with a clean driving record, and have the confidence/ability to tow our mobile showroom trailer with a company vehicle.
What We Offer
- Compensation: $80,000 – $110,000+ per year (Base + Performance Incentives)
- Mobility: Use of a company vehicle for event transportation and towing.
- Comprehensive Benefits:
- Health, Dental, Vision, and Life Insurance
- Health Savings Account (HSA)
- 401(k) retirement plan
- Paid Time Off (PTO)
How to Apply
Ready to take the wheel of our mobile showroom and drive your career forward? Apply today by sending your resume and a brief cover letter detailing your experience with team leadership, scheduling, retail partner coordination, and your availability for evening/weekend events!