Fan Experience Graduate Assistant

Location: Murray, Kentucky • Part-time

About the role

The Fan Experience (FanX) Graduate Assistant/Associate reports to the Senior Associate Athletic Director – Capital Projects & Operations and assists in coordinating all fan experience, marketing, and promotions efforts for Murray State Athletics. This is a learning-based position fostering growth for career readiness.

Responsibilities

• Assist with modernized marketing, promotions, game production, FanX, and gameday experience platforms across all 15 varsity sports, special events, and external events.
• Develop, coordinate, and implement in-event production, game marketing & promotions, event timelines, PA scripts, in-venue entertainment, time-out coordination, and sponsorship activation.
• Serve as the primary FanX liaison for assigned sports; all staff work Football & Men’s/Women’s Basketball events.
• Assist with contact and management of the Winner’s Circle, Murray State Athletics’ official student section group.
• Enhance student attendance through Winner’s Circle, SGA, Greek life, Residential Colleges, Registered Student Organizations, and SAAC, ensuring strong collaborative relationships.
• Coordinate marketing materials and ancillary content for social media, print/digital materials, and in-venue promotions.
• Develop, coordinate, and manage video board content and design elements as needed.
• Collaborate with creative/communications/video staff to ensure brand consistency and operational readiness of video board and in-game elements.
• Provide leadership in recruiting, training, and overseeing gameday student staff.
• Support special event programming by MSU Athletics and external rentals.
• Assist with budget management, promotional ordering, and inventory of promotional items.
• Gain experience hosting MVC championships, NCAA Championships, and other special events.
• Perform general office duties and other assigned tasks.

Requirements

• Bachelor’s degree from an accredited institution in a related field (Sports Management preferred).
• Relevant experience in fan experience, marketing, promotions, or revenue generation/sales is preferred.
• Ability to establish and maintain effective working relationships with internal and external constituents.
• Graduate Assistant: Written documentation of admission into Murray State University Graduate School; must maintain required graduate course-load and remain in good academic standing.
• Must be willing to work long hours, including nights, weekends, and holidays, in addition to weekly office hours scheduled by supervisor.
• Ability to lift, push, or pull objects up to 50 lbs.

Skills

• Passionate, dedicated, hard-working, and organized with excellent written/verbal communication skills.
• Strong desire to pursue a career in athletic event operations.
• Superior integrity, ownership, accountability, and responsibility.
• Prior experience in athletic event/facility operations.
• Familiarity with NCAA procedures and protocols.

Pay

Compensation package includes a combination of tuition waiver (Graduate Assistant only) and/or monthly stipend, not to exceed a pre-determined allocation. Additional summer compensation may be provided at the discretion of the athletics department. Housing may be provided but is not guaranteed.

Schedule

• Graduate Assistant: 2-year commitment.
• Associate: 1-year position with the option to renew for a second year.
• Shift work includes evenings, weekends, and holidays.

About Murray State University

Murray State University competes in the Missouri Valley Conference, Missouri Valley Football Conference, and Ohio Valley Conference (Rifle).