Experiential Marketing Manager

About the role

The Experiential Marketing Manager at Schneider Electric’s US Innovation Experiences Marketing team is responsible for designing, planning, and delivering customer experience components within strategic programs and enterprise initiatives. This role involves owning defined experience elements end-to-end and working closely with internal teams, agency partners, and program leaders to ensure experiences are cohesive, compelling, and aligned with business priorities.

Responsibilities

• Experience Components: Depending on the program, ownership may include strategy, planning, and execution of experience components such as solution-led hubs, partner experience environments, guided tours, and immersive interactive experiences.

• Design, Production, and Execution: Lead experience components from concept through onsite delivery, including design development, production, and installation. Collaborate with the Creative and Content team and external agencies, exhibit fabricators, and production partners to develop layouts, graphics, and interactive elements.

• Program Exhibit Operations: Oversee logistics, production, and onsite execution for complex exhibit environments. Manage exhibit vendors, logistics providers, and specialized show-site services including electrical, rigging, and audiovisual. Coordinate shipping, inventory management, storage, and reuse of modular and custom exhibit assets. Supervise installation and dismantle (I&D) activities, ensuring compliance with exhibit hall regulations, safety standards, union requirements, and budget constraints.

• Cross-Functional Workstream Leadership: Lead mission-based, cross-functional teams across marketing stakeholders, product owners, and external partners to deliver defined outcomes. Provide clear direction, alignment, and decision-making without direct reporting authority. Manage timelines, dependencies, and execution details to ensure successful delivery.

• Integration Within Strategic Programs: Partner closely with program owners and stakeholders to ensure experience components align with overall program strategy. Maintain flexibility as programs, formats, and experience needs evolve. Balance brand standards with innovation and program-specific objectives.

• Governance, Budget, and Continuous Improvement: Manage budgets for assigned experience components and track financial performance. Identify and mitigate operational, safety, and execution risks within high-visibility environments. Conduct post-program evaluations and apply insights to improve experience effectiveness and efficiency.

Qualifications and Experience

• Bachelor’s degree in marketing, hospitality, or event management required or equivalent experience.
• 8+ years of experience in event marketing, tradeshow management, program, or complex program execution roles.
• Strong understanding of solution-based portfolios and ability to translate technical content into compelling customer experiences.
• Proven ability to lead complex workstreams and influence stakeholders without direct authority.
• Strong understanding of tradeshow logistics and booth build processes, including structural approvals, union labor coordination, safety regulations, and vendor management.
• Proven ability to manage agencies, exhibit fabricators, logistics vendors, and production partners.
• Excellent planning, problem-solving, and stakeholder communication skills.
• Comfortable operating in dynamic, fast-evolving environments.

Pay and Benefits

The expected compensation range for this U.S. based position is $117,600 - $176,400 per year, which includes base pay and short-term incentive. Schneider Electric offers a comprehensive benefits package to support employees, including medical, dental, vision, and basic life insurance, Benefit Bucks (credits to apply towards your benefits), flexible work arrangements, paid family leaves, 401(k) + match, well-being and recognition (including service anniversary) programs, 12 holidays per year, 15 days of paid time off per year (pro-rated in the first year of employment based on start date), opportunity to purchase company stock (eligibility depends on start date), and military leave benefits.