Executive Data Strategy & Analytics, Agency Accounts

This role reports to the Senior Vice President, Data Strategy & Analytics and serves as a strategic partner to Publicis Groupe agency teams and clients. The Vice President, Data Strategy & Analytics drives the adoption and growth of Epsilon's data, identity, analytics, and insights solutions across agency-managed accounts, collaborating with agency leadership, Client Growth, New Logo Sales, Product Management, Analytics, Legal, Finance, and Client Services teams.

Responsibilities

• Partner with Publicis Groupe agency teams to complete market penetration strategies and drive adoption of Epsilon data and identity solutions.
• Support the sale and implementation of Consumer Insights, Audience Segmentation, Customer Profiles, Analytics Solutions, TotalSource Plus Data Enhancements, and Transactional Spend Data solutions.
• Collaborate with Client Growth and New Logo teams to identify, scope, and develop new business opportunities across Publicis Groupe accounts.
• Serve as a trusted advisor to agency and client partners by translating data and analytics capabilities into business value and actionable recommendations.
• Manage Contact Complete and data hygiene opportunities throughout the sales lifecycle.
• Lead Analytics and Consumer Insights opportunities across multiple industry verticals.
• Develop solution recommendations, implementation plans, pricing models, contracts, and client deliverables.
• Document business workflows, data flows, and solution requirements to ensure successful implementation and operational excellence.
• Coordinate the delivery of data and analytics solutions across Epsilon platforms and client environments.
• Manage opportunity pipelines, maintain accurate forecasting, and provide regular status reporting through Salesforce and other reporting tools.
• Partner with Analytics, Consumer Insights, Product Management, and Client Services teams to ensure timely and accurate delivery of client solutions.
• Oversee analytical support and ensure findings are translated into meaningful business insights.
• Support the development and presentation of client recommendations, findings, and business impact analyses.
• Collaborate with Legal and Finance teams to facilitate contract development and sales enablement activities.
• Prepare and deliver pipeline, revenue, and business performance reporting.
• Maintain accurate opportunity tracking and forecasting data within Salesforce and related systems.
• Monitor progress against established business objectives and key performance indicators.

Qualifications

Who You Are

• Strategic and consultative leader with a strong client-facing presence.
• Skilled at translating complex data and analytics into business strategies and actionable insights.
• Highly collaborative with the ability to influence and drive alignment across a complex, matrixed organization.
• Strong commercial competence with experience managing revenue-generating opportunities and client relationships.
• Effective communicator capable of engaging business, technical, and executive collaborators.

Required Qualifications

• Bachelor's degree in Business, Analytics, Marketing, Mathematics, Statistics, or a related field.
• 10+ years of client-facing experience within advertising, marketing, digital advertising, marketing technology, data, analytics, or related industries.
• Experience supporting data, identity, analytics, audience, or marketing technology solutions.
• Strong understanding of consumer insights, audience segmentation, marketing analytics, and customer data strategies.
• Experience developing and presenting strategic recommendations to executive collaborators.
• Ability to identify and recommend optimal data and analytics solutions to address client business challenges.
• Demonstrated success collaborating across sales, product, analytics, and client-facing organizations.
• Strong project management and opportunity management skills.
• Experience working in a highly matrixed environment.

Preferred Qualifications

• Advanced understanding of compiled demographic, behavioral, lifestyle, and financial data assets.
• Experience supporting agency relationships or large enterprise marketing organizations.
• Familiarity with Salesforce, CRM systems, and sales pipeline management.
• Advanced degree in Business, Analytics, Data Science, Marketing, or a related field.

About Epsilon

Epsilon is a global data, technology, and services company that powers the marketing and advertising ecosystem. We provide marketers with data, technology, and services to engage consumers with 1 View, 1 Vision, and 1 Voice:

• 1 View of their universe of potential buyers.
• 1 Vision for engaging each individual.
• 1 Voice to harmonize engagement across paid, owned, and earned channels.

Our comprehensive portfolio includes digital media, messaging, and loyalty solutions. We process 400+ billion consumer actions daily using advanced AI and hold patents for proprietary technology, including real-time modeling languages and consumer privacy advancements.

Benefits

• Time to Recharge: Flexible time off (FTO), 15 paid holidays
• Time to Recover: Paid sick time
• Family Well-Being: Parental/new child leave, childcare & elder care assistance, adoption assistance
• Extra Perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counseling

Pay

Compensation Range: USD $140,000.00 - USD $210,000.00/Annually. This role may also be eligible for bonus or incentive compensation.