EVP, Integration, Program Management & Innovation

About the role

The 4As is the voice of the agency community across America. The global ad industry will pass $1 Trillion in spend this year, with the US accounting for $491 billion of that spend and representing 20% of GDP. The 4As need a systematic approach to driving the right types of solutions for our members, thinking about solutions which bring more organizations and individuals in contact with the 4As. This role will relieve senior team members from driving execution and free them to spend more time on member value creation, avoiding duplicative/redundant processes, quickening our route and reaction to market, ensuring end-to-end compliance, federating partner platforms and propositions for engagement and revenue realization. This role is an accelerant and growth enabler.

Position responsibilities

• Delivers best in class execution across every and any channel
• Enables amazing experiences whether built internally or with partners with future-forward leverage of technology, CX, human ingenuity and operational expertise
• Ensures our overall technology and platform adoption remains best in class
• Ensures that this team works in an integrated manner
• Holds a view of key activities across the 4As including strategic operations programs and tactical activations

Position requirements

• 20+ years of advertising and marketing industry experience, preferably with relevant experience at an advertising or media agency
• Proven track record of successful agency and/or client operations at scale
• Extensive experience in working with industry, technology and creative partners
• Knowledge of data systems, CRM systems and data projects
• Experience of running long-term data projects
• Technical project and program management experience
• Scrum master, Prince or other PM methodology experience
• A love of technology and can demonstrate having had broad technology exposure
• Experience of technology adoption and tracking
• Operational/user proficiency in CRM systems (Salesforce), data analysis, and sales operations
• Familiarity with the full digital mix (formats) and ecosystem (platforms and digital/social neighborhoods)
• Familiarity with surveys, events, research, campaigns and all other areas of marketing
• Extensive network of industry contacts with the ability to engage C-level executives and decision-makers
• Outstanding negotiation, communication, and presentation skills
• Comprehensive understanding of the advertising industry and on-going student of new developments impacting it
• Highly organized, able to juggle multiple priorities to the very highest level
• Ability to work independently
• Has experience of leading experienced/c-suite team leads and peers
• Strong team player, 'next level' collaboration skills with others regardless of location
• Capable administrator who can assume a wide range of responsibilities and effectively execute multi-faceted projects – s/he must be able to lead their team of Project Managers
• Willingness to travel occasionally for meetings and industry events