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Jobs · Marketing · New York

Events & Field Marketing Manager

Legora · New York, NY · 3 wk ago
On-siteMarketing$146k–$188k/yrFull-time

About the role

We're seeking an Events & Field Marketing Manager or Senior Events & Field Marketing Manager to lead marketing programs in North America. Reporting to the Marketing Director, North America, this role collaborates with the global marketing team and regional go-to-market and engagement teams.

Responsibilities

  • Plan and execute regional field marketing programs, including industry events, sponsorships, and Legora-hosted experiences for our customer community.
  • Partner closely with sales and partner teams to align field programs with pipeline goals, account priorities, and revenue outcomes.
  • Own event execution end-to-end, spanning venue and vendor selection, attendee communications, GTM enablement, content and speaker preparation, onsite delivery, budget management, lead capture, and post-event follow-up.
  • Deliver integrated campaigns that amplify field programs across email, social, digital, and out-of-home channels.
  • Identify and activate Legora customers for speaking engagements, case studies, and local advocacy opportunities.
  • Track, analyze, and report on program performance, measuring ROI and key metrics to inform optimization and future planning.
  • Build and maintain strong relationships with cross-functional stakeholders, external vendors, and agency partners.
  • Bring creativity and fresh ideas to elevate the attendee experience and consistently reinforce Legora's brand at every touchpoint.

Requirements

  • 4-5 years of experience in B2B marketing, preferably in SaaS or technology sectors, or in events production or events management.
  • Hands-on experience supporting events, sponsorships, or regional campaigns.
  • Strong organizational skills and attention to detail; able to manage multiple projects simultaneously.
  • Excellent written and verbal communication skills.
  • Comfortable collaborating across functions and regions in a fast-paced environment.
  • Experience with marketing automation (e.g., Pardot, Customer.io) and CRM tools (e.g., Salesforce) is a plus.

Qualifications

  • BA/BS degree in marketing, business, or related field.
  • Proven track record of successful event planning and execution.
  • Ability to manage multiple projects and meet deadlines.
  • Strong interpersonal and communication skills.
  • Experience working in a fast-paced, dynamic environment.

Skills

  • Event planning and coordination.
  • Salesforce and Pardot experience.
  • Marketing automation tools.
  • Collaborative and relationship-building skills.
  • Strategic thinking and problem-solving abilities.

Benefits

  • Comprehensive salary, benefits, and tools for success.
  • Global collaboration with teams and clients across Europe, APAC, and North America.
  • Meaningful work shaping how thousands of lawyers use AI daily.
  • In-person environment in Union Square with free lunch daily.
  • Benefits & Perks: Medical, Dental & Vision, HSA/Healthcare FSA, Life Insurance + STD/LTD, 401(K) with generous company match, unlimited paid time off, and additional perks like identity protection and legal coverage.

Pay

$146K - $188K

Schedule

Full-time position

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