Events and Field Marketing Manager

Overview

Phocas Software is a profitable, growing SaaS company with a loyal customer base and a category-leading product. The company is scaling from $70M to $250M and is looking to shape its future.

Responsibilities

• Own the annual events calendar, including selection and planning of global in-person events
• Execute end-to-end event logistics including vendor negotiations, venue selection, booth design, travel coordination, and inventory management
• Design and deliver creative in-booth and onsite experiences that attract and engage qualified prospects
• Partner with Marketing and Sales to drive pre-event outreach and meeting generation (email, social, ABM tactics)
• Collaborate with RevOps to ensure seamless lead capture and data flow into CRM and marketing systems
• Secure speaking opportunities, testimonials, and partner activations to elevate event presence
• Manage onsite execution including booth setup, staffing coordination, and real-time issue resolution
• Own event budget management including spend tracking, invoicing, and vendor optimization
• Manage agency and contractor support to scale event execution effectively
• Align cross-functional teams on event goals, target accounts, and post-event follow-up strategy

Requirements

• Proven experience managing and scaling events programs in a SaaS or B2B environment
• Strong balance of creative thinking and operational execution
• Experience driving pipeline through events across SMB, mid-market, and enterprise segments
• Deep understanding of event marketing within a broader demand generation strategy (ABM, lifecycle, digital)
• Strong grasp of attribution, campaign tracking, and marketing automation best practices
• Excellent project management and vendor management skills
• Strong stakeholder management and cross-functional collaboration capability
• High attention to detail with ability to manage multiple events simultaneously
• Data-driven mindset with focus on ROI and continuous improvement

Qualifications

• Proven track record in event management and scaling
• Experience in a SaaS or B2B environment
• Ability to balance creative and operational aspects of event management
• Understanding of event marketing within broader demand generation strategies
• Strong project management and vendor management skills
• Excellent stakeholder management and cross-functional collaboration
• Attention to detail and ability to manage multiple events
• Data-driven approach with focus on ROI and continuous improvement

Benefits

• Health Care Plan (Medical, Dental & Vision)
• Retail Plan (401k, IRA)
• Life Insurance (Basic, Voluntary & AD&D)
• Paid Time Off (Vacation, Sick & Public Holidays)
• Family Leave (Maternity, Paternity)
• Short Term & Long Term Disability
• Training & Development
• Work From Home
• Wellness Resources

Company Information

Phocas Software is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.