Events & Field Marketing Manager

About the role

We're seeking an Events & Field Marketing Manager or Senior Events & Field Marketing Manager to lead regional marketing programs in North America. Reporting to the Marketing Director, North America, this role collaborates with the global marketing team and regional go-to-market and engagement teams.

Responsibilities

• Plan and execute regional field marketing programs, including industry events, sponsorships, and Legora-hosted experiences for our customer community.
• Partner closely with sales and partner teams to align field programs with pipeline goals, account priorities, and revenue outcomes.
• Own event execution end-to-end, spanning venue and vendor selection, attendee communications, GTM enablement, content and speaker preparation, onsite delivery, budget management, lead capture, and post-event follow-up.
• Deliver integrated campaigns that amplify field programs across email, social, digital, and out-of-home channels.
• Identify and activate Legora customers for speaking engagements, case studies, and local advocacy opportunities.
• Track, analyze, and report on program performance, measuring ROI and key metrics to inform optimization and future planning.
• Build and maintain strong relationships with cross-functional stakeholders, external vendors, and agency partners.
• Bring creativity and fresh ideas to elevate the attendee experience and consistently reinforce Legora's brand at every touchpoint.

Requirements

• 4-5 years of experience in B2B marketing, preferably in SaaS or technology sectors, or in events production or events management.
• Hands-on experience supporting events, sponsorships, or regional campaigns.
• Strong organizational skills and attention to detail; able to manage multiple projects simultaneously.
• Excellent written and verbal communication skills.
• Comfortable collaborating across functions and regions in a fast-paced environment.
• Experience with marketing automation (e.g., Pardot, Customer.io) and CRM tools (e.g., Salesforce) is a plus.

Qualifications

• Proven ability to deliver successful marketing programs that drive customer acquisition, engage target accounts, and nurture customer relationships.
• Experience managing complex projects and working effectively in a fast-paced, dynamic environment.
• Strong understanding of marketing strategies, tactics, and best practices in the B2B space.
• Ability to build and maintain strong relationships with internal and external stakeholders.
• Passion for using technology to solve complex problems and improve processes.

Skills

• Strategic thinking and problem-solving skills.
• Excellent project management and organizational skills.
• Strong communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Experience with marketing automation and CRM tools.

Benefits

• Global collaboration: Partner with teams and clients across Europe, APAC, and North America.
• Competitive package: Comprehensive salary, benefits, and tools for success.
• Meaningful work: Your efforts shape how thousands of lawyers use AI daily.
• In-person environment: Union Square office designed for ambitious builders and company-provided lunch daily.
• Benefits & Perks: We invest in our people with a comprehensive, thoughtfully designed benefits package.

Pay

$146K - $188K

Schedule

Full-time