Event Specialist

Essential Functions

• Plan, coordinate, and execute promotional events and marketing initiatives aligned with company objectives across several markets.
• Develop event execution plans, including scheduling, logistics, staffing recommendations, equipment requirements, and contingency planning.
• Evaluate event opportunities and recommend participation based on anticipated business impact, customer demographics, and strategic priorities.
• Independently manage events while exercising judgment to adapt plans based on changing conditions, customer traffic, weather, venue requirements, or operational challenges.
• Serve as the primary company representative during promotional events, building relationships with customers, community organizations, vendors, and event partners.
• Deliver product demonstrations and educate prospective customers regarding Watermill Express products and services.
• Resolve customer concerns and operational issues during events using sound judgment and established company guidelines.
• Analyze event performance, customer engagement, and promotional effectiveness, preparing reports that include recommendations for future marketing strategies and operational improvements.
• Collaborate with Marketing, Operations, and other departments to improve promotional programs and ensure alignment with company initiatives.
• Identify opportunities to strengthen community partnerships and increase brand visibility within assigned territories.
• Cook up travel schedules, event calendars, inventory needs, and promotional resources to maximize operational efficiency.
• Oversee the preparation, transportation, and organization of promotional materials necessary for successful event execution.
• Ensure compliance with company policies and safety standards.

Benefits

• Company-provided vehicle for work-related travel
• Comprehensive medical insurance- no monthly premium for employee only coverage.
• Employer HSA contributions (if applicable).
• Company provided life and AD&D insurance.
• Optional benefits include dental, vision, supplemental life, short-term disability, accident and critical illness coverages.
• Company provided Employee Assistance Program (EAP).
• Vacation accrual.
• Paid holidays.
• 401k and Roth eligibility with company match.
• Company provided attire.

Physical Requirements

• Ability to lift-up to 50lbs and perform physical tasks related to event setup.

Education and Experience

• A high school diploma or equivalent
• Minimum of 1 year of event marketing experience