Engineering Manager, Marketing Technology

About the role

This role is categorized as hybrid. This means the successful candidate is expected to report to Austin Technical Center three times per week, at minimum.

Responsibilities

• Lead, coach, and develop a team of platform engineers
• Drive migration of core marketing technology platforms to the cloud
• Lead expansion of platforms that support marketing activation and customer engagement
• Oversee delivery of data ingress, data egress, and platform integration pipelines
• Provide technical leadership across Adobe Campaign Classic, Adobe Experience Platform, Adobe Journey Optimizer, and Databricks
• Partner with engineering, product, data, marketing, and business stakeholders to align platform work to priorities
• Guide architecture, technical direction, and execution across complex platform initiatives
• Strengthen reliability, scalability, and operational excellence across the platform space
• Help shape the longer-term MarTech platform strategy and technical roadmap
• Influence build versus buy, integration, and platform evolution decisions using strong domain expertise
• Create clear growth opportunities for engineers through coaching, feedback, stretch work, and role development

Requirements

• Bachelor’s degree in computer science, engineering, information systems, or equivalent practical experience
• 10+ years of relevant experience
• 3+ years of experience leading/developing engineering teams in a platform, data, or marketing technology environment
• Demonstrated success leading/managing engineers and delivering complex technical initiatives
• Experience with data pipelines, integrations, and platform interoperability
• Strong cross-functional collaboration and communication skills

Qualifications

• Strong MarTech domain expertise
• Hands-on knowledge of Adobe Campaign Classic, Adobe Experience Platform, Adobe Journey Optimizer, and Databricks
• Experience leading cloud migration efforts for enterprise platforms
• Experience in customer, marketing, sales, or activation-focused technology ecosystems
• Experience building or overseeing scalable data solutions in Databricks that support marketing use cases, data movement, and platform interoperability
• Experience supporting platform transformation or modernization efforts
• Able to balance strategic leadership with hands-on technical engagement
• Ability to influence cross-functional decisions and platform direction

Skills & Abilities

• Strong MarTech domain expertise
• Hands-on knowledge of Adobe Campaign Classic, Adobe Experience Platform, Adobe Journey Optimizer, and Databricks
• Experience leading cloud migration efforts for enterprise platforms
• Experience in customer, marketing, sales, or activation-focused technology ecosystems
• Experience building or overseeing scalable data solutions in Databricks that support marketing use cases, data movement, and platform interoperability
• Experience supporting platform transformation or modernization efforts
• Able to balance strategic leadership with hands-on technical engagement
• Ability to influence cross-functional decisions and platform direction

Benefits

• Compensation: The expected base compensation for this role is: $160,200 - $211,950. Actual base compensation within the identified range will vary based on factors relevant to the position.
• Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.
• Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.

Pay

The expected base compensation for this role is: $160,200 - $211,950. Actual base compensation within the identified range will vary based on factors relevant to the position.

Schedule

This role is categorized as hybrid. This means the successful candidate is expected to report to Austin Technical Center three times per week, at minimum.