Email Marketing & Automation Manager
Duties & Responsibilities
- Own and manage the organization’s email marketing infrastructure within Oracle Eloqua
- Maintain best practices around QA and testing processes
- Create scalable email templates, campaign frameworks, and automated workflows
- Develop and execute automated prospecting and drip campaigns based on user behavior and engagement
- Implement behavioral targeting strategies that deliver more personalized follow-up communications based on content interaction and engagement signals
- Partner with marketing, real estate, and member-facing teams to create more intelligent lead nurturing journeys
- Monitor campaign performance and continuously optimize open rates, engagement, click-through rates, and conversion behavior
- Lead A/B testing initiatives and provide strategic recommendations based on campaign performance data
Analytics, Reporting & AI
- Strong expertise in Google Analytics (GA4), website performance tracking, and digital reporting
- Ability to analyze website traffic, user behavior, conversion flows, and engagement trends to provide actionable marketing insights
- Experience building and maintaining centralized reporting dashboards across email, web, and digital channels
- Translate analytics and campaign data into clear strategic recommendations that improve engagement, conversion, and lead generation
- Utilize AI-driven insights to recommend adjustments to audience targeting, campaign strategy, content performance, segmentation, and lead nurturing workflows
Skills & Qualifications
- 5+ years of experience in email marketing, marketing automation, CRM strategy, or digital marketing operations
- Strong hands-on experience with Oracle Eloqua required
- Experience building complex automated workflows, nurture campaigns, and audience segmentation strategies
- Strong understanding of email QA, testing, deliverability, and deployment best practices
- Experience managing email operations across multiple brands, audiences, or business units preferred
- Familiarity with AI-powered marketing and reporting tools
- Analytical mindset with the ability to translate engagement data into actionable marketing strategy
- Organizational and communication skills with exceptional attention to detail
About the role
Join the Discovery family, where quality and service are at the heart of everything we do! This role will be located at one of Discovery Land Company’s Corporate Office locations in Beverly Hills, California.
Requirements
Must be able to work flexible work hours/schedule including evenings, weekends, and holidays. Long hours may be required due to business demands.
Benefits
Competitive Pay
Medical, Dental, and Vision Benefits (Full-Time Year Round Only)
401k Contribution (Full-Time Year Round Only)
Paid Time Off and Paid Holidays (Full-Time Year Round Only)
Employee Meals, Referral Incentives, and Recognition Programs
Holiday Pay
Professional development and upward mobility opportunities
Work-Family Culture
Discovery Land Company's good faith estimate of the salary range it reasonably expects to pay for this position upon hire is $110,000-$140,000 plus bonus.