Director, VM Strategy & Performance

At Cartier North America, we embrace diversity and inclusion to foster creativity, knowledge, and excellence. This role focuses on translating enterprise visual strategy into actionable plans, leading cross-functional initiatives, monitoring performance, and aligning visual investments with business priorities to drive sales and client engagement.

Responsibilities

• Strategic Leadership & Planning
  • Collaborate with the Marketing department to execute visual merchandising strategies aligned with business objectives, brand vision, and market trends.
  • Translate high-level strategy into detailed, actionable plans, roadmaps, and timelines with the AVP, Visual Merchandising.
• Cross-Functional Collaboration & Stakeholder Management
  • Serve as the primary point of contact for Marketing, VM, Supply Chain, and other cross-functional teams.
  • Lead bi-weekly alignment meetings to prioritize key investments in products, campaigns, and initiatives based on strategy, performance data, and business needs.
• Performance Analysis & Optimization
  • Conduct in-depth analysis and ongoing monitoring of VM strategies and initiatives.
  • Track KPIs such as sales lift, conversion rates, foot traffic impact, inventory turnover, and customer engagement metrics.
  • Identify opportunities for improvement and recommend data-driven adjustments to maximize ROI.
• Product Stock Strategy & Optimization
  • Partner with Supply Chain to shape product stock strategies supporting business priorities and client engagement.
  • Ensure key products are positioned in the right locations to support VM storytelling, client trends, and commercial & E-Commerce opportunities.
  • Proactively assess product availability, boutique-level stock needs, and emerging business opportunities to inform agile strategies.
• Pilot Programs & Testing
  • Plan and evaluate pilot programs, in-store tests, and new concept rollouts with the AVP, VM.
  • Define success metrics upfront, analyze results, and scale winning initiatives while sunsetting underperforming ones.
• Reporting & Executive Communication
  • Prepare clear, insightful reports and presentations on VM initiatives, performance outcomes, and strategic recommendations.
  • Present updates to the AVP, Visual Merchandising, highlighting insights, risks, and opportunities.

Qualifications

• Experience: 10+ years of progressive experience leading teams and leaders; preferred minimum 5 years in Visual Merchandising or Marketing performance-based roles.
• Strategic Acumen & Proactivity: Demonstrated ability to identify solutions, manage complex situations with a strategic mindset, and exceptional attention to detail.
• Communication & Interpersonal Skills: Exceptional verbal and written communication skills, with the ability to interact confidently and effectively with diverse stakeholders.
• Organizational & Process Excellence: Proven track record of developing and implementing productive workflows to optimize efficiency.
• Discretion & Professionalism: Commitment to confidentiality, integrity, and upholding the highest ethical standards.
• Technical Proficiency: Advanced proficiency in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Teams) and other relevant communication tools.

Pay

Salary Range: $170,000–$190,000