Director, Regional Marketing Analytics

This role will lead operational priorities focused on execution quality, efficiency, safety, and measurable performance outcomes. You will collaborate with field leadership, support functions, and cross-functional stakeholders to improve accountability, service delivery, and operational consistency. The position offers the opportunity to influence operational scale, customer outcomes, and organizational performance within a regulated financial services environment.

Location: Miami, FL - US based candidates only, no visa sponsorship available.

Responsibilities

• Lead the marketing analytics strategy and roadmap to guide investment decisions
• Own performance analytics for both digital and offline channels to assess campaign efficacy
• Develop frameworks for attribution, media mix modeling, and ROI measurement
• Drive customer lifecycle marketing analytics to optimize retention and engagement
• Build frameworks for experimentation and insights delivery to stakeholders
• Translate complex data analyses into clear recommendations for marketing strategies
• Collaborate with various departments to embed analytics into business operations

Qualifications

• Bachelor's degree in a quantitative field; master's degree or MBA preferred
• 10-12+ years of experience in marketing analytics with 3-5+ years in leadership roles
• Deep experience in performance analytics across channels with a focus on scalability and return on investment
• Advanced skills in marketing attribution and experimentation design
• Technical proficiency in SQL and data visualization tools; knowledge of Python/R is a plus
• Strong stakeholder management and executive communication capabilities
• Demonstrated ability to lead teams and develop analytics practices in a matrixed environment

Benefits

• Access to multiple health insurance options and life insurance
• Tuition Assistance Program and Student Loan Repayment
• Paid Time Off and Parental Leave
• Employee Discount Program and Global Adoption Assistance
• Recognition Program and Global Scholarship Awards Program
• 401K plan and short-term incentives

Pay

$275,000 – $315,000 annually