Director, Marketing Analytics

Location: Bellevue, WA – US-based candidates only, no visa sponsorship available.

Compensation: $214,000 – $295,000 annually.

About the role

This role will drive performance marketing initiatives focused on efficient acquisition, testing, and measurable revenue contribution. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.

Responsibilities

• Lead and develop a team of analysts to enhance capabilities
• Own attribution modeling and full-funnel measurement for marketing channels
• Translate data insights into actionable strategies for marketing leaders
• Drive digital acquisition strategy through financial metrics analysis
• Build and maintain self-service dashboards in Tableau for various teams
• Implement AI/ML capabilities for predictive modeling and insights
• Support marketing experiments with statistical validation and testing

Qualifications

• 12+ years in Marketing, Analytics, Operations, or BI in B2B SaaS
• 5+ years managing and developing analytics teams
• 5+ years in digital/paid media analytics, including channel optimization
• Expertise in marketing attribution modeling and multi-touch measurement
• Strong understanding of martech infrastructure and data hygiene
• Proficient in Tableau, Salesforce, Snowflake, and Excel

Benefits

• Health, dental, and vision insurance
• 401(k) with company match
• Flexible Spending Account
• Paid time off including parental leave
• Equity options and performance bonuses
• Comprehensive onboarding experience to integrate into the company culture