Director, Marketing Analytics

Location: Chicago, IL – US based candidates only, no visa sponsorship available.

About the role

This role will drive performance marketing initiatives focused on efficient acquisition, testing, and measurable revenue contribution. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.

Responsibilities

• Lead and develop a high-performing team of analysts; establish best practices
• Own and enhance attribution modeling and measurement for all marketing channels
• Translate complex data insights into actionable recommendations for marketing leaders
• Drive digital acquisition strategies through careful analysis of CAC, ROAS, and LTV
• Build and maintain self-service dashboards in Tableau for various marketing teams
• Implement AI/ML technologies for advanced analytics and predictive insights
• Support rigorous marketing testing with statistical validation and scenario modeling

Qualifications

• 12+ years in Marketing, Analytics, Operations, or BI in B2B SaaS
• 5+ years managing and developing analytics teams; strong leadership skills
• 5+ years in digital/paid media analytics: focus on channel optimization and budget allocation
• Proven ability to use data to influence business strategy and budget decisions
• Experience in enterprise sales and partner marketing models

Pay

$214,000 – $295,000 annually

Benefits

• Health, dental, and vision insurance
• 401(k) plan
• Flexible spending accounts
• Paid time off, including parental leave
• Equity and bonus opportunities
• Immersive in-person onboarding experience
• Strong emphasis on community and social impact