Director, Product Marketing
Aptean · Alpharetta, GA · 1 mo ago
MarketingFull-time
About the role
The position is full-time. You’ll join a fast-paced, collaborative marketing team with a mandate to enable sales and shape how we go to market across a global portfolio of industry-specific solutions.
Responsibilities
- Lead and elevate our product marketing function.
- Build and maintain a deep understanding of the competitive landscape, market dynamics, and customer needs across our key verticals.
- Enable Sales proactively — get ahead of their needs, equip them with tools and insights, and build a relationship of trust and forward momentum.
- Drive thought leadership by representing Aptean at events, conferences, and in written content as an industry voice.
- Partner closely with Product Management to ensure roadmap and positioning are aligned with real market demand.
- Lead, coach, and develop a team of product marketers across regions.
Requirements
- Experienced B2B marketing professional with a background in product marketing, strategic marketing, or a closely adjacent field — ideally in SaaS or enterprise software.
- A strong communicator and storyteller who can distill complex, multi-product portfolios into sharp, simple messages that resonate with buyers.
- Skilled in competitive research, market analysis, and translating insights into differentiated positioning.
- Comfortable and confident speaking publicly — on stage at industry events, in customer conversations, and as a contributor to thought leadership content.
- A relationship-builder and trusted partner to Sales, Strategy, Product teams that works alongside them with a consultative approach.
- Highly organized and able to manage multiple priorities, timelines, and stakeholders without losing focus.
Qualifications
- Experience in technology marketing across adjacent industries such as supply chain, manufacturing, distribution, or enterprise software.
- A track record of building teams where former direct reports would follow you to the next opportunity.
- Experience representing a brand on stage or in media as a credible industry voice.
- Familiarity with GTM tools, marketing analytics, and funnel-based performance measurement.
Skills
- N/A
Benefits
- N/A
Pay
- N/A
Schedule
- N/A